jini  iimitnm  nun  i  inn  mlmnm  miuiiiiiiniminniiumniiHniHii- 


1915 


. 

E^EBRATING       THE 
OPENING     OF     THE 

MANAMA  CANAL 


University  of  California  •  Berkeley 


Condensed  Facts  About 
the  Panama- Pacific 

International  Exposition 
San  Francisco,  1915 


HISTORICAL. 

The  Panama-Pacific  International  Exposition  has 
been  authorized  by  Act  of  Congress  of  the  United 
States  as  the  nation's  celebration  of  the  construction 
and  opening  of  the  Panama  Canal.  It  is  officially  lo 
cated  at  San  Francisco,  State  of  California,  the  cen 
tral  and  dominant  harbor  city  of  the  Pacific  Slope 
of  North  America.  By  Proclamation  of  the  Presi 
dent  of  the  United  States  the  nations  of  the  earth 
have  been  invited  to  participate  therein. 

The  conduct  of  the  enterprise  is,  by  virtue  of  the 
Act  of  Congress,  confided  to  the  citizens  of  the 
State  of  California  and  of  the  City  of  San  Fian- 
cisco. 

In  April,  1910,  at  a  mass  meeting  of  the  citizens 
of  San  Francisco,  held  in  the  Merchants  Exchange 
Building,  the  first  step  was  taken,  when,  in  a  space 
of  two  hours,  a  fund  of  $4,000,000  was  raised  by 
popular  subscription.  Later,  by  further  pledges,  this 
was  increased  to  $7,500,000. 

Amending  their  constitution,  as  an  enabling  act, 
the  people  of  California  voted  upon  themselves  a 
tax  levy  of  $5,000,000;  and  amending  their  charter, 
the  citizens  of  San  Francisco  voted  upon  the  city  a 
bond  issue  of  $5,000,000.  By  Act  of  the  State  Legis 
lature,  the  counties  of  the  ^tate  were  authorized  to 
levy  a  tax  of  not  to  exceed  6  cents  on  the  $100 
assessed  valuation  for  county  displays,  from  which 
it  is  estimated  will  be  derived  approximately  $3,000,- 
000.  Thus  a  sum  of  about  $20,000,000  has  been  raised 
entirely  by  the  citizens  of  California,  to  enable  them 
properly  to  perform  the  duties  entrusted  to  them  by 
the  nation. 

Actual  construction  work  was  publicly  begun  Oc 
tober  14,  1911,  President  Taft  turning  the  first  spade 
ful  of  earth;  and  on  February  2,  1912,  he  made 
official  proclamation  of  the  celebration,  inviting  the 
nations  to  join  therein. 

The  colossal  task  of  planning,  constructing,  and 
operating  this  great  enterprise  was  entrusted  to  an 
organization  selected  as  follows: 

A  committee  of  three,  chosen  by  the  people  of 
San  Francisco,  selected  a  committee  of  300,  repre 
sentative  of  the  entire  citizenry.  That  committee  of 
300  selected  a  Board  of  Directors  of  thirty.  The 
Board  of  Directors  chose  its  own  officers  and  began 
work. 
OFFICIALS  OF  EXPOSITION. 

The  entire  administrative  work  of  the  Exposition 
is  vested  in  the  President  and  the  board  of  thirty 
Directors.  All  these  serve  without  compensation. 

President Charles  C.  Moore 

Vice  Presidents 

Wm.  H.  Crocker,  R.  B.  Hale,  I.  W.  Hellman,  Jr., 
M.  H.  DeYoung,  Leon  Sloss,  James  Rolph,  Jr. 


Secretary Rudolph  J.  Taussig 

Treasurer A.  W.  Foster 

Executive  Staff: 

The  entire  executive  work  of  the  Exposition  is 
entrusted  to  the  President,  the  Director-in-Chief, 
and  the  Directors  of  the  four  Divisions,  as  follows: 

Director-in-Chief,  Dr.  Frederick  J.  V.  Skiff 
Director,  Div.  of  Exhibits .  Capt.  Asher  Carter  Baker 

Director,  Div.  Works... Harris  D.  H.  Connick 

Director,  Div.  of  Exploitation .  George  Hough  Perry 
Director,  Div.  Concess.  and  Admissions .  Frank  Burt 


Director  Conventions  and  Concessions.  .James  Barr 

Executive    Secretary .  .Joseph    M.    Gumming 

General   Attorney Frank   S.   Brittain 

Comptroller Rodney  S.  Durkee 

Traffic  Manager A.  M.  Mortensen 

STATE  COMMISSION. 

The  Panama-Pacific  International  Exposition 
Company  of  the  State  of  California  was  appointed 
on  February  19th,  1911,  to  have  charge  and  con 
trol  of  the  $5,000,000  fund  raised  in  accordance  with 
the  Constitutional  Amendment. 

The  members  of  the  Commission  are  as  follows: 

Governor  Hiram  W.  Johnson;  Matt  I.  Sullivan, 
President,  San  Francisco;  Arthur  Arlett,  Berkeley; 
Chester  H.  Rowell,  Fresno;  Marshall  Stimson,  Los 
Angeles. 

Secretary,  Florence  J.  O'Brien. 

Controller  of  Commission,  Leo  S.  Robinson. 

WOMAN'S  BOARD. 

The  work  of  the  women  of  the  State  in  connection 
with  the  Exposition  has  crystallized  in  the  Woman's 
Board,  which  is  a  sub-committee  of  the  Exposition. 
Officials  of  the  Woman's  Board: 

Honorary  President Mrs.  Phoebe  A.  Hearst 

President Mrs.  Frederick  G.  Sanborn 

Honorary  Vice  Presidents 

Mrs.  John  C.  Bidwell,  Mrs.  Caroline  Severance, 

Mrs.    Irving   M.    Scott,    Mrs.    William    H.    Crocker, 

Mrs.  John  F.  Swift,  Mrs.  Louis  Sloss, 

Mrs.  Emma  Shafter  Howard, 
Mrs.  Berthe  d'A.  Welch,  Mrs.  L.  B.  Moore 

Vice  Presidents 

Mrs.  Lovell  White,  Mrs.  I.  Lowenberg, 

Mrs.  John  F.  Merrill,  Mrs.  Frank  L.  Brown, 

Mrs.  William  Hinckley  Taylor 

Secretary Mrs.  Gaillard  Stoney 

Treasurer Mrs.  Philip  E.  Bowles 

Assistant  Treasurer Mrs.  Edwin  R.  Dimond 

Auditor Mrs.  Charles  W.  Slack 

Asst.  in  Dept.  of  Fine  Arts Mrs.  Francis  Carolan 

Asst.  in  Dept.  of  Manufact's.  .Mrs.  Philip  E.  Bowles 
Asst.  in  Div.  of  Exploita'n . .  Mrs.  Ernest  S.  Simpson 
Asst.  in  Dept.  of  Live  Stock Mrs.  William  Grant 

WOMAN'S  STATE  ORGANIZATION. 

The  Woman's  Board  has  formed  auxiliaries  in 
every  county  in  the  State,  and  every  State  in  the 
Union,  giving  the  women  of  the  country  an  active 
association  with  the  Exposition. 

The  Woman's  Auxiliary  maintains  in  the  east 
wing  of  the  California  Building  a  tea  and  rest  room. 


THE  WONDERFUL  EXPOSITION  SITE. 

It  is  doubtful  if,  anywhere  in  the  world,  could  be 
found  a  site  for  a  great  exposition  which  surpasses 
or  even  equals  this  in  its  combination  of  accessi 
bility,  scenic  beauty,  and  advantages. 

It  is  a  natural  amphitheatre  with  a  floor  about 
three  miles  long  and  from  a  third  to  a  half-mile 
wide,  backed  by  low  hills,  flanked  at  each  end  by 
government  reservations  and  fortifications  and 
fronting  for  its  whole  length  on  the  beautiful  blue 
San  Francisco  Bay.  It  lies  just  within  the  famous 
"Golden  Gate."  It  is  about  two  miles  from  the 
business  center  of  San  Francisco  and  on  the  hills 
behind  it  is  the  best  residential  district  of  the  city. 
Magnificent  mountain  and  marine  views  surround  it, 
and  whether  the  eye  rests  upon  sea  or  shore  or  city 
height,  there  is  the  charm  and  thrill  of  impressive 
beauty. 

The  grounds  comprise  635  acres,  divided  into  three 
sections.  In  the  center  are  grouped  the  eleven  great 
exhibit  palaces  and  Festival  Hall.  To  the  West, 
spreading  fan-shaped  along  the  bay,  are  located  the 
pavilions  of  foreign  nations  and  the  imposing  build 
ings  of  the  States,  while  still  beyond  these  are  the 
live  stock  exhibit  buildings  and  race  track,  covering 
sixty-five  acres,  the  aviation  field,  and  the  drill 
grounds,  capable  of  showing  10,000  troops  in  drill  at 
one  time.  To  the  east  of  the  exhibit  palaces  lie  the 
sixty-five  acres  devoted  to  the  amusement  conces 
sions. 

The  distribution  of  the  acreage  is  summarized  as 
follows:  Acres. 

Concession  district 69.2 

Railway  yards,  wharves,  and  docks 17.1 

Exhibit  palace  site  proper 217.3 

Street  railway  terminals 2.3 

State  pavilion  sites 42.3 

Foreign  pavilion  sites 49.7 

Aviation  field,  drill  grounds,  and  race  track.  ..  .  37.7 

Livestock  section 24.3 

Life  saving  station 1.1 

United  States  Government  exhibit 12.7 

Available  for  additional  exhibits 10.3 

Miscellaneous  acres .' 141.0 

Total  area  for  definite  purposes 625.0 

PALACES,  COURTS,  AND  GARDENS. 

Imagine  eight  splendid  exhibit  palaces,  separated 
by  connecting  courts  and  avenues,  grouped  together 
into  a  rectangle.  In  the  center  place  a  spacious 
court,  containing  a  sunken  garden  capable  of  seating 
7000  persons — the  "Court  of  the  Universe."  To 
the  east  of  this,  at  the  crossing  of  the  avenues,  place 
another  principal  court,  Oriental  in  ornamentation — 
the  "Court  of  Abundance";  to  the  west,  a  third 
main  court,  Occidental  in  significance — the  "Court 
of  the  Four  Seasons."  As  if  to  bid  the  world  enter 
this  charmed  enclosure,  wherein  will  be  displayed 
the  evidences  of  man's  high  achievement,  widen  the 
avenues  leading  north  to  the  lateral  courts  into 
minor  courts,  and  call  them  respectively  the  "Court 
of  Flowers"  and  the  "Court  of  Palms."  Where  the 
palaces  border  upon  the  courts  modify  the  archi 
tecture  so  that  their  facades  form  the  walls  of  the 
courts.  Adorn  these  vast  palaces  and  courts  with 
circling  colonnades,  magnificent  archways,  lofty 
towers,  domes,  and  minarets,  dignify  and  grace 
them  with  heroic  statuary,  mural  paintings,  par 
terres,  and  fountains. 


On  the  south  line,  for  a  main  entrance,  over  the 
avenue  leading  north  to  the  central  court,  erect  a 
circular,  seven-storied  tower,  covering  an  acre  of 
ground  at  the  base  and  rising  to  a  height  of  433 
feet  called  the  Tower  of  Jewels,  the  dominating 
feature  of  this  architectural  scheme.  And  now  to 
the  east  of  this  compact  group  place  one  of  the 
largest  buildings  in  the  world,  the  Palace  of  Ma 
chinery,  and  to  the  west,  curving  to  the  shore  of  a 
lake,  for  1100  feet,  with  colonnades  and  pergola, 
place  the  superb  Palace  of  Fine  Arts.  On  the  south 
of  this  group  of  palaces  plant  a  great  garden  and 
in  it  set  a  crystal  palace  devoted  to  horticulture, 
and  another  domed  structure,  devoted  to  music, 
Festival  Hall.  On  the  north  fill  another  great  gar 
den,  bordering  the  bay  with  shrubs  and  plants  that 
are  the  tribute  of  two  zones,  divide  it  with  drive 
ways  and  walks,  and  in  its  center  set  a  lofty  column 
supporting  figures  typifying  man's  climb  to  success 
or  fame.  And  then,  pour  over  these  'wondrous  pal 
aces  a  flood  of  harmonious  colors,  fill  the  courts 
with  California  sunshine,  and  as  the  picture  takes 
form  on  your  vision  will  rise  the  "City  Beautiful" 
of  the  Panama- Pacific  Exposition! 

ILLUMINATION. 

One  of  the  most  attractive  and  beautiful  features 
of  this  Exposition  is  the  electrical  illumination.  By 
a  system  of  flood  lighting  a  soft  light  pervades  the 
courts  at  night,  revealing  the  facades  of  the  palaces 
and  the  natural  colors  of  the  flowers.  By  peculiar 
and  novel  lighting  devices  the  statuary  and  mural 
paintings  are  made  to  appear  with  even  heightened 
effect.  Concealed  batteries  of  powerful  projectors 
cause  tens  of  thousands  of  specially  prepared 
"Novagems"  or  crystal  "jewels,"  hung  tremulously 
upon  the  towers,  to  flash  like  great  diamonds, 
rubies,  and  emeralds.  At  a  point  on  the  bay  shore 
is  erected  a  giant  scintillator  and  steam  fireworks 
that  are  marvels  of  design  and  magnificence.  And 
searchlights  of  great  power  weave  in  the  night  sky 
auroras  of  ever-changing  color.  Altogether  the  spec 
tacle  is  interesting  and  wonderful. 

AREA  AND  COST  OF  EXHIBIT  PALACES. 

The  size  in  square  feet  and  the  total  cost  of  the 
exhibit  palaces  follows: 

Palace.                                      Square  feet.  Cost. 

Agriculture    328,633  $425,610 

Education    205,100  304,263 

Festival    Hall 57,400  270,000 

Fine    Arts 204,325  580,000 

Food    Products 236,690  342,551 

Horticulture 201,000  341,000 

Liberal  Arts 251,300  344,186 

Machinery  369,600  659,655 

Manufactures    . .    234,000  341,069 

Mines  and  Metallurgy 252,000  359,455 

Transportation     314,000  481,677 

Varied  Industries 219,000  312,691 

PALACE  OF  FINE  ARTS. 

Designed  by  R.  B.  Maybeck.  Its  length  from 
north  to  south  describes  an  arc  1100  feet.  This  pal 
ace  faces  upon  a  great  lagoon  of  placid  water  which 
reflects  its  beautiful  architecture.  It  is  a  fireproof 
structure.  In  the  center  of  the  arc  is  erected  a  great 
dome  with  steps  leading  down  to  the  lagoon  in  a 
beautiful  setting  of  shrubbery,  composed  of  Mon 
terey  cypress  and  other  evergreen  trees,  making 
perhaps  the  prettiest  vista  of  the  whole  Exposition 


site.  The  painting  and  sculpture  of  every  nation  of 
artistic  prominence  is  artistically  shown  in  this  pal 
ace  The  exhibits  in  the  United  States  section  con 
sist  not  only  of  the  work  of  contemporary  artists, 
but  of  historic  American  paintings  from  the  time  of 
West,  Copley,  and  Stuart  to  the  present  and  a  loan 
collection  of  canvases  by  foreign  artists  owned  in 
the  United  States. 

PALACE  OF  HORTICULTURE. 

Designed  by  Messrs.  Bakewell  &  Brown  of  San 
Francisco.  This  palace  is  constructed  almost  en 
tirely  of  glass  and  covers  over  five  acres.  It  is 
surmounted  by  a  dome  160  feet  in  height.  It  is  672 
feet  long  and  its  greatest  width  is  320  feet.  An  im 
posing  nave  80  feet  in  height  runs  the  length  of  the 
building  and  paralleling  the  central  nave  are  (one 
on  either  side)  two  side  aisles  each  50  feet  in 
height.  All  phases  of  practical  horticulture  are  em 
braced  in  this  exhibit.  Among  other  things  a  fully 
equipped  fruit-canning  establishment  will  be  in  oper- 
ation>  showing  the  sanitary  way  in  which  fruit  is 
prepared  and  canned;  a  seed-packing  establishment, 
orange-packing  house,  olive  oil  presses  in  operation; 
tools  used  in  the  culture  of  fruits,  trees,  and  flowers. 
The  frostless  climate  of  California,  'which  enables 
plant  life  to  attain  the  highest  perfection,  gives  the 
floricultural  exhibit  a  distinction  and  beauty  it  has 
not  been  possible  to  attain  at  other  expositions 
where  the  seasons  have  been  short  and  the  winters 
severe.  There  is  to  be  a  rose  contest  in  which  the 
Exposition  offers  as  trophy  a  $1000  cup  to  the  orig 
inator  of  the  finest  new  seedling  rose  which  has 
never  before  been  exhibited. 

THE  GREAT  PALACE  OF  MACHINERY. 

Designed  by  Messrs.  Ward  &  Blohme  of  San  Fran 
cisco.  This  palace  is  the  largest  building  erected  on 
the  Exposition  site.  It  is  968  feet  by  368  feet.  One 
mile  and  a  half  of  cornices  was  used  in  ornamenting 
the  building.  Four  carloads  of  nails  and  1500  tons 
of  bolts  and  washers  were  used  in  its  construction. 
In  this  palace  are  assembled  exhibits  of  machinery 
used  in  the  generation,  transmission,  and  applica 
tion  of  power.  Several  groups  will  comprise  exam 
ples  of  steam  generators  and  motors  utilizing  steam, 
internal  combustion  motors,  hydraulic  motors,  mis 
cellaneous  motors,  general  machinery  apparatus  and 
accessories,  and  tools  for  shaping  wood  and  metals. 
Ten  special  electrical  groups  cover  the  generation, 
distribution,  and  control  of  electrical  energy  in  its 
application  to  mechanical  and  motor  power,  light 
ing,  and  heating. 

THE  WALLED  CITY. 

The  following  palaces  comprise  what  is  known  as 
the  main  group  of  eight  exhibit  palaces.  They  are 
in  appearance  a  great  walled  city,  the  lofty  facades 
on  the  four  sides  being  broken  at  regular  intervals 
by  ornate  doorways,  court  entrances,  and  connecting 
avenues,  which  break  the  monotony,  and  in  a  Won 
derfully  worked  out  plan  combine  the  Gothic  and 
Classic  schools  and  the  Renaissance  style  of  archi 
tecture  in  the  strikingly  beautiful  and  appropriate 
whole.  This  great  outer  wall  to  the  palaces  is  the 
work  of  Bliss  &  Faville,  architects  of  San  Fran 
cisco,  as  also  are  the  interiors  of  the  palaces  en 
closed  by  this  great  wall,  their  clerestories  and 
outline  of  the  trusses,  their  domes  and  the  interior 
paneling,  the  assembling  of  the  roofs  into  a  design, 
the  sky  line  of  which  would  form  a  pleasing  compo- 


sition  viewed  from  the  hills  beyond  the  Exposition 
site,  the  many  small  kiosks  and  flag  pole  standards 
surrounding  the  wall,  the  fountains  beneath  the  half 
domes  on  the  west  facade  and  the  arcades  connect 
ing  the  three  main  courts. 

EDUCATION  AND  SOCIAL  ECONOMY. 

The  exhibits  in  this  palace  show  development 
along  these  lines  since  1905,  and  by  specializing  on 
prominent  movements  and  reforms  seek  to  forecast 
the  education  of  tomorrow.  There  is  a  comparative 
exhibit  of  the  educational  system  of  all  nations  par 
ticipating  and  a  comprehensive  demonstration  of 
educational  work  in  the  United  States  in  all  its 
phases  from  kindergarten  to  university.  The  De 
partment  of  Social  Economy  has  brought  together 
a  comprehensive  collection  of  exhibits  illustrative  of 
the  conditions  and  necessities  of  man  considered  as 
a  member  of  organized  society  and  government,  to 
gether  with  displays  showing  the  agencies  or  means 
employed  for  his  well  being.  As  far  as  possible  oper 
ating  examples  are  given. 

PALACE  OF  LIBERAL  ARTS. 

Liberal  Arts  rank  high  in  the  classification  of  ex 
hibits  because  they  embrace  the  applied  sciences 
which  indicate  the  result  of  man's  education  and 
culture,  illustrate  his  tastes  and  demonstrate  his  in 
ventive  genius  and  scientific  attainment  and  express 
his  artistic  nature.  This  splendid  palace  is  directly 
opposite  the  main  entrance  to  the  Exposition 
grounds  from  the  city  side  and  is  approximately 
585  feet  long,  470  feet  wide,  and  65  feet  high  and 
covers  nearly  six  acres. 

MANUFACTURES  AND  VARIED  INDUSTRIES. 
The  department  of  a  universal  Exposition  which 
has  the  combined  interest  of  all  nations  is  the  exhi 
bition  of  finished  products  of  manufacture  and  man 
ual  skill,  the  objects  of  utility,  luxury,  and  taste  in 
which  each  country  excels  and  which  constitute  T:he 
most  valuable  and  profitable  part  of  foreign  trade. 

PALACE  OF  TRANSPORTATION. 

The  exhibits  in  this  palace  are  made,  as  far  as 
possible,  contemporaneous,  not  historical.  The  very 
latest  achievements  of  human  ingenuity  covering 
the  entire  field  of  transportation  are  displayed.  On 
account  of  the  great  development  of  the  motor  boat 
industry  and  aerial  navigation  these  two  groups  are 
thoroughly  represented,  both  in  indoor  and  out 
door  exhibits.  In  this  palace  are  shown  the  exhibits 
of  the  great  steamship  companies,  the  water  trans 
portation  of  all  countries,  their  navigation  and  com 
merce,  characteristic  boats  and  ships  of  all  nations. 
Sail  and  steam  yachts  are  generally  shown  by  mod 
els.  Electric  exhibits  show  the  latest  application 
of  electricity  to  the  agency  of  transportation.  A 
locomotive  exhibit  illustrates  the  latest  types.  Car 
exhibits  show  the  modern  development  of  street  car 
equipment,  and  there  is  a  complete  showing  of  rail 
way  supplies,  including  all  the  new  inventions  and 
appliances  for  the  protection  of  life  and  property  in 
this  connection.  In  this  palace  the  leading  manu 
facturers  of  automobiles  will  exhibit  their  wares  and 
make  their  headquarters.  Everything  of  interest  to 
the  automobile  owner,  dealer,  or  manufacturer  is 
shown.  Accurately  colored  topographical  maps  of 
the  Lincoln  Highway,  Pacific  Highway,  and  other 
automobile  tours  are  shown  on  the  walls  surround 
ing  the  automobile  exhibit. 


PALACE  OF  AGRICULTURE. 

The  section  of  this  Exposition  devoted  to  the  in 
terests  of  agriculture  embraces  an  area  of  more  than 
forty  acres.  The  Palace  of  Agriculture,  proper, 
covers  seven  and  one-half  acres.  The  exhibits  deal 
with  every  possible  phase  of  the  agricultural  indus 
try.  A  very  important  group  is  devoted  to  farm 
implements  and  machinery.  No  less  than  seven  dis 
tinct  classes  are  required.  In  this  department  also 
is  shown  all  that  pertains  to  forestry  and  forest 
products. 

AGRICULTURE  (FOOD  PRODUCTS). 

Under  this  same  department,  although  in  a  sep 
arate  palace,  the  multiform  exhibits  governing  the 
food  products  of  the  entire  world  are  grouped.  Veg 
etable  and  animal  food  products  and  the  equipment 
and  methods  employed  in  the  preparation  of  foods 
and  beverages  are  extensively  shown. 

PALACE  OF  MINES  AND  METALLURGY. 

The  exhibits  in  this  palace  deal  with  the  natural 
mineral  resources  of  the  world,  their  exploration 
and  exploitation,  their  conversion  into  metal,  their 
manufacture  into  structural  forms  and  into  raw  ma 
terial  for  the  various  industries.  They  take  in  the 
ordinary  metallics  such  as  gold,  silver,  copper,  lead, 
zinc,  iron,  aluminum,  etc.;  the  rare  metallics  such 
as  tungsten,  vanadium,  uranium,  radium,  platinum, 
etc.;  the  non-metallics,  such  as  clay,  cement,  and 
their  products;  coal,  oil,  and  gas;  the  salines,  fer 
tilizers,  etc. 

LIVE  STOCK  EXHIBIT. 

In  keeping  with  the  general  plan  of  the  Exposition 
the  Department  of  Live  Stock  is  presented  in  a  bet 
ter  manner  than  has  heretofore  characterized  such 
exhibitions.  Competitions  for  the  $175,000  in  prize 
money  appropriated  by  the  Exposition,  and  for  the 
supplemental  premiums  offered  by  the  breeders' 
associations  take  place  in  the  months  of  October 
and  November.  In  addition  to  this  there  will  be  a 
continuous  live  stock  display  in  1915  from  Febru 
ary  20th  to  December  4th.  In  housing,  classifica 
tion,  and  arrangement  of  exhibits,  the  Department 
of  Live  Stock  at  San  Francisco  demonstrates  the 
advancement  that  has  been  made  since  the  last 
world's  exposition. 

THE  EXPOSITION  AUDITORIUM. 

Designed  by  Messrs.  John  Galen  Howard,  Fred 
erick  H.  Meyer,  and  John  Reid,  Jr.  The  Exposition 
Auditorium  is  a  four-story  construction  of  steel  and 
stone  and  graces  the  Civic  Center  of  San  Francisco. 
It  will  be  a  lasting  and  beautiful  monument  to  the 
Panama-Pacific  International  Exposition.  The  Ex 
position  management  has  paid  over  $1,000,000  for 
its  erection  and  the  City  and  County  of  San  Fran 
cisco  has  paid  $1,000,000  for  the  site.  The  main 
auditorium  of  this  building  accommodates  12,000  per 
sons. 

FESTIVAL  HALL. 

Designed  by  Robert  Farquhar  of  Los  Angeles. 
This  will  be  the  scene  of  many  of  the  great  festivals 
and  choral  competitions  entered  into  by  the  various 
singing  organizations  of  the  world.  Festival  Hall 
is  built  in  the  French  theatre  style  of  architecture 
with  one  large  dome  and  various  minor  domes  and 
minarets,  profusely  decorated  with  statuary.  The 


main  hall  contains  seats  for  about  3000  persons,  and 
here  is  placed  a  huge  pipe  organ  which  is  seventh 
in  size  in  the  world. 

THE  CALIFORNIA  BUILDING. 

Designed  by  Thos.  H.  F.  Burditte.  This  building 
is  in  the  old  Mission  style  and  covers  approximately 
350  feet  by  675  feet.  In  form  it  consists  of  a  tow 
ered  main  building,  two  stories  in  height,  and  sur 
rounded  by  an  immense  court.  This  building  is  the 
second  largest  on  the  grounds,  and  in  cost  of  con 
struction,  furnishings,  equipment,  and  installation  of 
displays  represents  an  outlay  of  $2,000,000.  This  is 
the  "Host  Building"  of  the  Exposition.  It  contains 
the  displays  of  the  fifty-eight  counties  of  California. 
This  building  with  its  walled-in  court  and  park 
covers  about  seven  acres.  The  Woman's  Board,  an 
auxiliary  of  the  Exposition,  has  assumed  the  respon 
sibility  of  furnishing  and  maintenance,  and  has  entire 
charge  of  its  social  administration. 

MAIN  TOWER,  OR  "TOWER  OF  JEWELS." 

Designed  by  Messrs.  Carrere  &  Hastings  of  New 
York.  This  tower  rises  to  a  height  of  433  feet  and, 
from  an  architectural  standpoint,  is  the  dominating 
feature  of  the  Exposition.  This  is  the  center 
of  a  brilliant  night  illumination,  the  outline  of  the 
tower  being  defined  by  over  100,000  hand-cut  crys 
tals  or  prisms  (novagems)  hung  tremulously,  the 
least  atmospheric  disturbance  causing  them  to  flash 
and  change  and  scintillate  in  a  thousand  different 
tints  and  colors. 

THE  COURT  OF  THE  UNIVERSE. 

Designed  -by  Messrs.  McKim,  Mead  &  White  of 
New  York.  This  is  the  great  central  court  of  honor 
of  the  Exposition,  and  in  design  and  decoration  it  is 
made  to  represent  the  meeting  place  of  the  hemi 
spheres.  It  is  700  feet  long  and  900  feet  wide, 
and  contains  a  sunken  garden  in  the  center.  At 
the  northern  end  between  the  Palaces  of  Agriculture 
and  Transportation  is  a  great  pool  of  water  em 
bellished  with  statuary  and  fountains. 

THE  COURT  OF  ABUNDANCE. 

Designed  by  Louis  C.  Mullgardt.  This  is  the  east 
central  court  of  the  Exposition  and  in  design  shows 
the  Oriental  phase  of  the  Spanish-Moorish  type. 
This  court  is  dedicated  to  music,  dancing,  acting, 
and  pageantry. 

THE  COURT  OF  THE  FOUR  SEASONS. 

Designed  by  Henry  Bacon  of  New  York.  This 
is  the  west  central  court  and  one  of  the  most  beau 
tiful  sections  of  the  Exposition.  It  is  said  that 
Hadrian's  yilla,  one  of  the  historic  Roman  palaces, 
is  the  inspiration  for  this  court.  It  is  surrounded 
by  a  beautiful  colonnade,  in  each  of  the  four  cor 
ners  of  which  are  niches  containing  groups  of  stat 
uary,  "Spring,"  "Summer,"  "Autumn,"  and  "Win 
ter,"  by  Furio  Piccirilli,  and  representing  the  four 
seasons. 

THE  COURT  OF  PALMS. 

Designed  by  George  W.  Kelham  of  San  Francisco. 
This  is  one  of  the  two  minor  courts  of  the  Exposi 
tion.  Its  entrance  is  from  the  great  South  Garden 
between  two  towers,  each  rising  to  a  height  of  200 
feet  and  also  designed  by  the  same  architect  and 
favoring  the  period  of  the  Italian  Renaissance.  This 
court  contains  a  showing  of  rare  and  beautiful  palms. 


THE  COURT  OF  FLOWERS. 

Designed  by  George  W.  Kelham  of  San  Francisco. 
This  is  the  second  of  the  minor  courts,  also  having 
its  entrance  from  the  great  South  Garden  between 
two  Italian  towers  almost  the  exact  duplicate  of 
those  at  the  entrance  to  the  Court  of  Palms.  While 
being  the  smallest  of  the  Exposition  courts,  it  is 
nevertheless  as  beautiful  as  the  others,  and,  as  the 
name  denotes,  is  a  paradise  of  vari-colored  flowers. 

STATUARY. 

Over  250  distinct  groups  and  hundreds  of  indi 
vidual  pieces  of  statuary  are  shown  at  the  Panama- 
Pacific  International  Exposition.  The  general  char 
acter  of  this  sculpture  is  imaginative  and  vital  and 
a  high  standard  in  motive  has  been  attained.  The 
plan  is  designed  to  form  a  sequence  from  the  first 
piece  that  greets  the  visitor  on  his  entrance  from 
the  city  throughout  the  five  courts  and  the  circuit 
of  the  enclosing  walls.  Among  the  most  notable  are 
"The  Fountain  of  Energy,"  "Nations  of  the  East," 
"Nations  of  the  West,"  and  the  colossal  "Column  of 
Progress."  These  four  groups  are  the  creation  of 
A.  Stirling  Calder,  who  has  worked  them  out  in 
collaboration  with  Leo  Lentelli  and  F.  G.  R.  Roth, 
the  figure  of  the  "Adventurous  Bowman"  being  by 
H.  A.  McNeil. 

Among  others  are  the  four  groups  representing  the 
seasons  in  the  Court  of  the  Four  Seasons,  by  Furio 
Piccirilli.  "Fountain  of  Youth,"  "The  Fountains  of 
the  Rising  and  Setting  Sun,"  "Fire,"  "Water," 
"Earth"  and  "Air,"  "Order  and  Chaos"  and  "Eter 
nity  and  Change,"  "Modern  Civilization,"  "Armored 
Horseman,"  "Philosopher,"  "Adventurer,"  "Priest,'" 
"Soldier,"  "Fountain  of  Eldorado,"  "Nature/ 
"Ceres,"  "Beauty  and  the  Beast,"  "End  of  the  Trail,' 
"The  Pioneer,"  "Cortez,"  "Pizarro,"  "The  Miner,' 
"The  Pirate,"  "Primitive  Man,"  "Primitive  Woman,' 
"Steam,"  "Electric  Power."  Besides  these  figures 
and  groups  are  many  beautiful  friezes,  spandrels, 
capitals,  niches,  and  columns  decorated  with  alle 
gorical  subjects. 

MURAL  PAINTINGS. 

Never  before  has  such  an  array  of  mural  paintings 
been  brought  together.  Eight  canvases  from  the 
brush  of  that  world-master  Brangwin  adorn  the 
Court  of  Abundance.  Two  of  DuMond's  master 
pieces  occupy  places  of  honor  under  the  western  tri 
umphal  arch,  while  two  creations  of  Edward  Sim 
mons  occupy  a  similar  position  under  the  eastern 
arch.  Eight  murals  by  Robert  Reid  decorate  the 
inside  of  the  lofty  dome  of  the  Palace  of  Fine  Arts. 
Two  exquisitely  beautiful  paintings  by  Dodge  are 
placed,  one  on  either  side,  under  the  arch  of  the 
"Tower  of  Jewels,"  while  scattered  throughout  the 
grounds  in  advantageous  positions  are  paintings  by 
Hassam,  Bancroft,  Matthews,  and  Holloway,  a  strik 
ingly  representative  group  of  contemporaneous 
world  painters. 

THE  LIVING  HEDGE. 

The  fence  or  hedge  dividing  the  Exposition  site 
from  San  Francisco's  residence  section  is  approxi 
mately  twenty  feet  high  and  is  formed  of  a  solid 
mass  of  the  flowering  Mesembryanthemum,  planted 
in  flat  boxes  and  nailed  on  end  over  framework.  This 
hedge  is  broken  at  intervals  by  the  archways  mark 
ing  the  turnstile  entrances  and  forms  into  an  elab 
orate  Mission  design  at  Scott  and  Fillmore  Street 
entrances.  This  hedge  is  also  the  design  of  the 


firm  of  Bliss  &  Faville,  worked  out  by  the  magic 
hand  of  John  McLaren,  chief  of  landscape  garden 
ing,  and  is  one  of  the  many  unique  features  of  this 
Exposition. 

STATE  PARTICIPATION. 

In  state  participation  the  Panama-Pacific  Interna 
tional  Exposition  far  outdoes  its  predecessors. 
Thirty-six  out  of  the  fifty-two  states  and  territories 
are  represented  by  buildings  or  exhibits.  Nearly 
all  of  these  have  made  greater  preparations  and 
have  expended  more  money  than  for  any  previous 
Exposition. 

FOREIGN  PARTICIPATION. 

Twenty-nine  foreign  nations,  through  their  gov 
ernments,  or  by  enterprise  of  their  industrial  organi 
zations  and  manufactures,  are  participating  at  the 
Panama-Pacific  International  Exposition.  In  spite 
of  the  European  war,  there  is  a  far  greater 
foreign  exhibit  than  at  any  previous  Exposition. 
The  buildings  of  the  states  and  the  imposing  pa 
vilions  of  the  foreign  nations  compose  a  city  of 
beautiful  architecture  varied  in  design  and  for  the 
most  part  partaking  of  the  character  of  the  particu 
lar  state  or  country  they  represent,  but  all  in  har 
mony  with  the  general  color  scheme. 

"THE  ZONE,"  OR  AMUSEMENT  SECTION. 

The  main  amusement  street  is  3000  feet  in  length 
and  runs  from  the  Service  Building  in  the  west  to 
the  foot  of  Van  Ness  Avenue  in  the  east.  A  space 
of  sixty-five  acres  is  devoted  to  the  amusement 
features  of  the  Exposition.  "The  Zone"  is  open 
from  9:30  a.  m.  until  11  o'clock  p.  m.  In  the  lan 
guage  of  an  old  showman  this  is  "the  greatest  ag 
gregation  of  amusement  features  for  the  education 
and  entertainment  of  the  public  that,  was  ever 
brought  together  in  the  world."  Rigid  selection  has 
governed  the  granting  of  all  of  the  concessions. 
Every  one  accepted  has  satisfied  a  high  standard 
of  propriety,  good  taste,  and  educational  value,  as 
well  as  effective  funmaking  and  entertainment.  This 
division  of  the  Exposition  represents  an  outlay  of 
over  $10,000,000. 
CONVENTIONS. 

Over  500  conventions  and  congresses  have  chosen 
San  Francisco  as  their  meeting  place  in  1915.  These 
cover  a  wide  range  of  subjects,  and  it  has  been  esti 
mated  that  the  attendance  from  delegates  and  their 
families  and  friends  interested  will  reach  at  least 
half  a  million. 
MUSIC. 

The  music  lover  will  be  well  entertained  at  the 
Panama-Pacific  International  Exposition  in  1915. 
Besides  the  daily  concerts  in  the  band  concourse 
near  the  Palace  of  Fine  Arts,  there  will  be  concerts 
by  the  Boston  Symphony  Orchestra,  the  German 
Singing  Societies  of  New  York,  the  Swedish  Sing 
ers,  and  the  Welsh  Eisteddfod  competition  between 
their  choirs  and  bands.  The  world's  leading  artists, 
both  vocal  and  instrumental,  will  give  renditions 
throughout  the  Exposition  period.  On  the  Special 
Days  there  will  be  special  musical  attractions,  as, 
for  instance,  on  Danish  Day  there  will  be  a  choir 
of  400  picked  voices.  Among  the  most  notable 
bookings  is  a  series  of  100  concerts  by  Lemare. 
There  will  be  recitals  on  the  great  organ  in  Festi 
val  Hall,  combined  choirs  of  children's  voices,  and 
many  other  musical  features,  making  music  at  the 
Exposition  one  of  the  principal  attractions. 


SPECIAL  EVENTS. 

There  will  be  one  continuous  run  of  special 
events  all  through  the  Exposition  year.  Special 
county  days,  city  days,  state  days,  and  national  days. 
The  visit  of  the  fleet  and  the  grand  naval  parade 
will  be  one  of  the  features. 

Among  the  more  important  special  events  are  the 
Vanderbilt  Cup  Race,  February  22nd;  Grand  Prix 
Automobile  Race,  February  27th;  International  Polo 
Meet,  commencing  March  15th  and  lasting  six 
weeks;  National  Gymnastic  Championships,  March 
26th;  Golf  Championships,  beginning  April  19th  and 
continuing  until  May  15th,  a  period  of  almost  one 
month;  the  World's  Light  Harness  Races,  begin 
ning  June  6th;  the  Panama-Pacific  International  Ex 
position  Tennis  Championship,  the  State  of  Califor 
nia  Tennis  Championship,  September  10th  to  15th, 
inclusive;  Pacific  Coast  Championship,  June  19th  to 
26th,  inclusive;  Panama-Pacific  International  Expo 
sition  Championship,  July  10th  to  17th,  inclusive; 
Swimming  Championship,  commencing  July  19th, 
covering  a  period  of  one  week;  Far  Western  Cham 
pionships,  Track,  Field,  and  Marathon,  commenc 
ing  July  31st,  covering  a  period  of  two  days;  Pan 
ama-Pacific  International  Exposition  Intercollegiate 
Championships,  August  13th;  International  Yacht 
ing  Regatta,  commencing  August  14th,  continuing 
one  week;  Panama-Pacific  International  Exposition 
Soccer  Football  Championship,  September  13th  to 
18th;  All  Nations'  Marathon  Race,  September  25th; 
Intercollegiate  Football  and  Rowing;  International 
Stampede;  Society  Horse  Show,  September  30th;  In 
ternational  Cavalry  Events,  October  1st;  Panama- 
Pacific  International  Exposition  Lacrosse  Cham 
pionships,  October  8th  and  9th;  Motor  Boat  Races, 
beginning  October  15th,  continuing  eighteen  days; 
World's  Harness  Races,  Fall  meet,  beginning  Octo 
ber  23rd,  continuing  twelve  days;  International 
Sheep  Dog  Trials,  beginning  November  1st,  last 
ing  three  days;  International  Sheep  Shearing,  Wool 
Grading,  and  Sorting  Contest,  beginning  early  in 
November;  Special  Exhibit  of  Car  Lots  of  Fat 
Stock,  commencing  November  llth,  continuing  four 
days;  International  Dog  Show,  commencing  No 
vember  16th,  continuing  three  days;  International 
Poultry  Show,  commencing  November  17th,  contin 
uing  eleven  days;  Cat  Show,  commencing  Novem 
ber  27th,  continuing  three  days;  Children's  Pet 
Show,  commencing  November  29th,  lasting  five 
days. 
ATHLETICS. 

The  Panama-Pacific  International  Exposition 
schedule,  the  greatest  ever  arranged  by  any  Expo 
sition  or  country,  commences  February  22nd  with 
the  national  basket  ball  championships.  The  pres 
ent  national  champions,  the  Illinois  Athletic  Club, 
will  participate  in  the  opening  games.  Every  other 
national  championship  will  be  made  up  of  con 
testants  from  the  great  athletic  centers.  Tennis 
and  golf  matches  have  been  arranged  on  a  large 
scale.  The  famous  Marathon  race,  which  originated 
centuries  ago  in  Greece,  will  be  re-run.  The  plans 
as  arranged  by  the  Department  of  Athletics  cover 
a  period  of  five  months  actual  activity.  Special  ar 
rangements  are  being  made  to  programme  events 
for  the  men  of  the  Atlantic  fleet  and  other  ships 
which  may  be  in  attendance. 
UNIFIED  COLOR  SCHEME. 

This   is  the   first   Exposition  to  have   a  uniform 
color  scheme.    From  one  end  to  the  other,  through- 


out  the  entire  area  of  the  site— whether  it  be  within 
the  boundaries  of  "The  Zone"  or  among  the  build 
ings  and  pavilions  of  the  states  and  foreign  nations, 
or  in  the  midst  of  the  great  palaces  themselves— 
the  same  beautiful,  soft,  entrancing  color  scheme 
prevails.  Under  the  direction  of  Jules  Guerin,  the 
famous  colorist,  the  world  will  be  shown  a  study  in 
neutral  tints  unlike  anything  ever  before  attempted 
and  which  at  once  commands  the  attention  and  ad 
miration  of  all  beholders.  The  palaces  themselves 
are  of  a  soft,  cold,  gray  tint,  a  kind  of  smoked 
ivory,  at  once  pleasing  and  restful  to  the  eyes,  and 
which  forms  a  foundation  or  background  for  the 
vivid  coloring  of  the  doorways,  the  vari-tinted  shrub 
bery,  the  beds  of  flowers,  and  the  matchless  lawns. 

MILITARY  PARTICIPATION. 

This  Department  is  under  the  active  management 
of  Captain  Carpenter,  United  States  Army,  who  has 
been  detailed  for  this  purpose  by  the  War  Depart 
ment. 

The  Exposition  grounds  are  ideally  located  for 
both  military  -and  naval  displays  and  the  serious 
study  of  all  matters  pertaining  to  any  branch  of 
those  services. 

Across  the  Golden  Gate  on  the  Marin  Hills  frown 
the  highest  seacoast  batteries  in  the  United  States. 
On  the  west  is  the  Presidio,  the  ancient  Spanish 
stronghold,  now  a  most  important  army  post  of  the 
United  States,  containing  a  large  garrison  of  cavalry, 
artillery,  infantry,  and  the  technical  and  staff  corps. 
Here  military  work  is  practically  continuous. 

Very  many  Military  Tournaments  will  be  held. 
The  organized  militia  of  our  various  States,  military 
schools,  and  cadet  corps  will  compete.  Competitions 
will  also  be  arranged  between  the  uniform  ranks  of 
the  various  fraternal  societies. 

NAVAL  PARTICIPATION. 

The  Naval  participation  at  this  Exposition  prom 
ises  to  surpass  all  previous  events  of  its  kind,  as 
there  is  every  assurance  that  the  nations  of  the  world 
will  send  their  battleships  to  the  Exposition. 

HOTEL  ACCOMMODATIONS. 

San  Francisco  has  more  hotels  than  any  city  in 
the  world  with  the  single  exception  of  New  York. 
Owing  to  the  fact  that  a  majority  of  these  hotels 
have  been  rebuilt  since  the  great  fire  the  average  of 
architecture,  fireproofing,  equipment,  and  modern 
conveniences  is  probably  the  highest  of  any  city  in 
the  world. 

Good  rooms  in  new  fireproof  buildings  with  every 
modern  equipment  may  be  had  in  San  Francisco  at 
$1  a  day  and  upward  per  person.  First  class  accom 
modations  can  be  secured  in  Oakland,  across  the  bay, 
with  direct  rail  and  ferry  service  to  the  Exposition 
grounds,  at  50  cents  per  day  per  person  and  up. 

OFFICIAL  EXPOSITION  HOTEL  BUREAU. 

A  majority  of  the  best  hotels  in  San  Francisco 
have  united  in  a  covenant  with  the  Exposition  as 
regards  the  maintenance  of  reasonable  rates,  which 
protects  the  visitor  dealing  with  such  hotels  against 
overcharge. 

The  hotels  which  have  submitted  their  rates  to 
the  Exposition,  and  have  had  those  rates  approved 
by  the  Exposition  and  have  agreed  not  to  increase 
them,  are  listed  in  the  OFFICIAL  HOTEL  GUIDE 
which  is  sent  free  on  request.  Visitors  are  urged 
for  their  own  protecti6n  to  deal  with  the  hotels 
listed  in  this  book. 


OFFICIAL  EXPOSITION  INFORMATION 
BUREAUS. 

The  traveler  who  has  not  made  hotel  reservations 
in  advance  will  find  Official  Exposition  Information 
Bureaus  at  the  terminal  stations  in  San  Francisco. 
On  application  at  any  of  these  he  will  be  informed 
of  the  hotels  having  available  rooms  at  the  price  he 
desires  to  pay.  This  will  enable  him  to  avoid  the 
annoyance,  frequent  in  previous  exposition  cities,  of 
traveling  from  crowded  hotel  to  crowded  hotel  in 
search  of  accommodations.  No  charges  are  made 
for  the  service  of  the  Official  Exposition  Informa 
tion  Bureaus. 

WlSIDE  INN. 

J  ^"commodious  and  up-to-date  hotel  is  erected  on 

/    the  Exposition  grounds.     It  is  located  at  the  west 

end  of  the  great  South  Gardens,  one  of  the  beauty 

spots  of  the  Exposition.    It  is  of  convenient  access 

to  all  points  of  interest. 

The  rates  per  day  will  be  from  $1  to  $5  (European 
plan),  according  to  accommodations.  Parties  either 
of  women  or  of  men  may  obtain  very  reasonable 
rates  in  rooms  containing  several  beds.  In  addition 
to  the  charge  for  rooms  a  charge  of  50  cents  will  be 
made  for  each  adult  guest  and  25  cents  for  each 
child  between  the  ages  of  five  and  twelve  years  for 
daily  admission  to  the  grounds.  This  is  the  only 
charge  that  is  made,  the  guest  at  the  Inside  Inn 
having  the  privilege  of  entering  and  leaving  the 
grounds  as  many  times  each  day  as  he  desires  with 
out  extra  charge  for  admission. 

The  dining  service  and  cuisine  are  of  the  high 
est  character.  Single  meals  are  served  as  fol 
lows:  Breakfast,  50  cents;  luncheon,  50  cents;  dinner, 
$1.  Meals  also  are  served  a  la  carte.  In  addition 
to  the  regular  dining  rooms,  there  are  a  ladies' 
grill,  a  gentlemen's  cafe,  a  lunch  room,  and  private 
dining  rooms. 

The  Inside  Inn,  being  within  the  Exposition 
grounds,  is  subject  to  the  Rules  and  Regulations  of 
the  Exposition,  and  no  abuses,  overcharges,  nor  any 
thing  offensive  to  the  moral  sense  or  good  taste 
be  permitted. 


ROUTES  AND  RATES. 


From — 


Direct 
Route, 
Both 
Direc 
tions. 
867.10 
66.50 
63.50 


Indiana — 

Indianapolis    

Logansport    

Terre    Haute 

Michigan — 

Ann    Arbor 72.00 

Battle  Creek 69.10 

Detroit    73.50 

Grand    Rapids (59.00 

Port  Huron • 75.50 

Missouri — 

Kansas   City 50.00 

St.  Joseph 50.00 

St.   Louis 57.50 

New  York — 

Binghamton    94.10 

Buffalo— Standard  lines 83.50 

Buffalo— Differential   lines 81.10 

Dunkirk— Standard    lines 81.80  99.30 

New  York  City— Differential  lines 94.30  111.80 

Rochester    83.96  101.46 

Akron   .  74.50  92.00 

Cincinnati    70.25 

Cleveland 74.50  92.00 

Columbus    74.18  91.85 

Davton    70.90  88.40 

Springfield   71.90  89.40 


One  Way 
Via  Port 
land,  Seat 
tle,  or  Vic 
toria. 
$85.00 
84.30 
81.50 

89.50 
86.60 
91.00 
87.10 
93.00 

67.50 
67.50 
75.00 

111.60 
101.00 


Direct      One  Way 

Route,  Via  Port- 
Both      land,  Seat- 

From —  Direc-    tie,  or  Vic- 

tions.  toria. 

West  Virginia- 
Charleston     $78.45  $96.60 

Elkins   87.05  104.55 

Wheeling   79.00  96.50 

From —                                                            90  Days.  30  Days. 

Idaho — 

Boise,  via  Portland 54.40               

Boise,  via  Ogden 53.00               

Lewiston    51.15  46.00 

Wallace    58.65  50.25 

Washington — 

Hoquiam    43.05  36.90 

Seattle     44.80  38.40 

Spokane   54.60  46.80 

Tacoma    42.65  36.55 

Walla    Walla 47.80  40.85 

Oregon — 

Ashland   21.50  18.50 

Eugene    33.00  28.25 

Klamath    Falls 23.25  20.00 

Portland   35.00  30.00 

Umatilla    44.65  38.25 

South  Carolina — 

Charleston    85.15  106.85 

Columbia    82.45  104.24 

North  Carolina — 

Raleigh     87.95  106.12 

Wilmington   90.29  108.46 

Virginia- 
Danville    84.15  102.32 

Norfolk    91.95  109.45 

Richmond    90.29  108.46 

District  of  Columbia — 

Washington   92.95  110.45 

New  Jersey — 

Newark 94.30  111.80 

Massachusetts — 

Boston 98.20  115.70 

Springfield   98.20  115.70 

Worcester    98.20  115.70 

Tennessee — 

Chattanooga    66.95  88.40 

Knoxville    72.55  91.00 

Grand  Junction 57.50  82.10 

Nashville 63.50  85.25 

Louisiana — 

New  Orleans 57.50  83.75 

Shreveport   55.00  80.00 

Florida- 
Jacksonville    80.50  104.50 

Tallahassee 74.75  99.65 

Wyoming — 

Cheyenne   45.00  62.50 

Kentucky — 

Ashland   75.85  94.00 

Frankfort    69.60  88.30 

Louisville    67.10  85.80 

Mississippi — 

Jackson    57.50  83.75 

Alabama — 

Birmingham     63.50  88.40 

Montgomery    63.50  88.40 

Georgia — 

Atlanta    71.90  95.00 

Augusta    78.25  101.60 

Macon 72.00  96.85 

Illinois— 

Bloomington 59.40  76.90 

Chicago     62.50  80.00 

Peoria    59.25  76.75 

Maryland — 

Baltimore    92.95  110.45 

Hagerstown     90.25  107.75 

Maine — 

Portland    103.60  121.10 

Vermont — 

Rutland    98.20  115.70 

Pennsylvania — 

Erie    77.85  95.35 

Pittsburgh     79.30  96.80 

Scranton     94.10  111.60 

Iowa — 

Sioux    City 53.90  69.45 

Nebraska — 

Omaha    50.00  67.50 

Kansas — 

Atchison     .  . 50.00  74.45 


Direct      One  Way 
Route,       Via  Port- 
Both     land,  Seat- 
Front —  Direc-    tie,  or  Vic- 

tions.  toria. 

Minnesota — 

Duluth    $69.90  $77.45 

Minneapolis  and  St.  Paul 63.85 

Wisconsin — 

Superior    69.70  77.35 

Arkansas — 

Little    Rock 57.50  81.20 

Oklahoma— 

Muskogee     55.00  74.30 

Oklahoma    City 51.60  72.30 

Texas — 

Dallas     52.50  76.25 

Houston    52.50  76.25 

San  Antonio 50.00  75.00 

El    Paso 45.00  72.50 

Colorado — 

Denver   45.00  62.50 

New  Mexico — 

Albuquerque     45.00  72.50 

Utah— 

Ogden  and  Salt  Lake  City 35.00  53.50 

Ontario — 

Hamilton     81.60  97.30 

Ottawa     96.70  110.40 

Port   Arthur 91.20  94.35 

Toronto    83.90  97.30 

Windsor     74.20  91.70 

Quebec — 

Montreal    98.70  114.50 

Quebec    107.00  124.30 

New  Brunswick — 

Fredericton    117.10  134.60 

Nova  Scotia- 
Halifax     125.75  143.25 

Yarmouth    120.50  138.00 

Manitoba — 

Brandon     87.05  88.60 

Winnipeg     83.05  80.60 

Alberta — 

Banff,    Calgary    and   Macleod 80.00  

Via  Via 

Saskatchewan —  Portland.      St.  Paul. 

North    Portal $87.25  $89.50 

Saskatoon     96.85  109.00 

All  tickets  good  via  any  direct  line,  returning  via 
the  same  or  any  other  direct  line.  Ninety-day  round- 
trip  issued  from  March  1st  to  December  1st  with 
regular  stop-over  privileges.  Good  for  final  return 
trip  limit  December  15th.  All  rates  apply  via  Los 
Angeles.  Tickets  via  Prince  Rupert  are  $10  higher, 
including  berth  and  meals  on  steamship  from  Prince 
Rupert  to  Seattle. 

Sleeping  car  rates  can  be  obtained  at  starting 
points.  Two  classes  of  sleeping  cars  are  operated 
into  San  Francisco  from  the  East,  known  respec 
tively  as  standard  and  tourist  service.  The  rates  in 
the  tourist  cars  are  one-half  the  rates  in  the  stand 
ard  sleepers. 

Special  low  excursion  rates  by  both  rail  and  water 
will  be  in  effect  during  the  whole  of  the  Exposition 
period  from  San  Francisco  to  points  of  interest 
throughout  the  Pacific  Coast  country. 

PANAMA  CANAL  ROUTE  FROM  ATLANTIC. 

The  Panama  Pacific  Line  of  the  International 
Mercantile  Marine  Company  will  inaugurate  a  reg 
ular  passenger  service  between  New  York  and  San 
Francisco  through  the  Panama  Canal;  first  sailing 
from  New  York  May  1st,  from  San  Francisco 
May  22nd,  and  every  three  weeks  thereafter,  calling 
in  either  direction  at  either  Los  Angeles  or  San 
Diego.  The  twin  screw  steamers,  "Finland"  and 
"Kroonland,"  each  22,000  tons  displacement,  will 
maintain  this  service,  making  the  trip  in  sixteen 
days.  Fare  first  cabin,  $125  and  up;  third  cabin,  $60. 

Arrangements  have  been  completed  with  the  rail 
roads  whereby  round  trip  tickets  will  be  issued 


one  way  rail  and  one  way  steamer  through  the  Pan 
ama  Canal,  basis  of  lowest  first  class  limited  rail 
fare  between  the  initial  point  and  either  San  Fran 
cisco  or  New  York,  but  the  special  advantage  in 
buying  the  round  trip  ticket  will  be  that  same  will 
carry  a  ninety-day  limit  and  be  good  for  stopovers. 
The  American-Hawaiian  Steamship  Company  and 
the  Lauckenbach  Steamship  Company  have  equipped 
certain  of  their  steamers  with  passenger  accommo 
dations,  fares  first  class  only  from  $125  up.  Fre 
quency  of  sailings  of  these  two  lines  has  not  yet 
been  announced. 

WELFARE  WORK. 

The  Woman's  Board  have  organized  a  comprehen 
sive  system  of  welfare  work,  co-operating  with  the 
travelers'  aid  department,  with  information  bureau, 
and  domicile  registers.  It  will  mean  that  any  woman 
of  any  country  may  come  to  San  Francisco  during 
the  Exposition  and  rest  assured  of  protection.  The 
organization  includes  representatives  of  every  na 
tionality  and  every  religion. 

SEEING  SAN  FRANCISCO. 

San  Francisco  in  itself  is  a  wonderful  exposition 
as  to  what  man  can  accomplish  in  the  building  of  a 
city.  The  entire  business  section  and  a  great  part 
of  the  residence  section  has  been  beautifully  and 
strongly  rebuilt  at  a  total  cost  of  just  about  what  it 
has  taken  to  dig  the  Panama  Canal  —  $375,000,000. 
The  visitor  to  the  Exposition  can  well  afford  to 
spend  another  week  taking  in  the  beauties  and 
wonderful  sights  of  San  Francisco  —  its  Golden  Gate 
Park,  Golden  Gate,  Seal  Rocks,  splendid  harbor, 
markets,  military  reservation,  Old  Mission,  China 
town,  Italian  section,  shipping,  wharves,  etc. 

WONDERFUL  SIDE  TRIPS. 

With  San  Francisco  as  a  center,  the  visitor  has  the 
opportunity  of  making  some  easy  side  trips  to  places 
of  interest  and  the  wonders  of  California  —  as  Stan 
ford  University  at  Palo  Alto,  University  of  Cali 
fornia  at  Berkeley,  the  Mare  Island  Navy  Yard,  Mt. 
Tamalpais,  with  its  "crookedest  railway  in  the 
world";  the  Muir  Redwoods,  Piedmont  Springs,  Lake 
Merritt,  and  the  Ocean  Boulevard  automobile  drive, 
and  the  great  interior  valleys  of  California  with 
their  golden  harvest  of  fruit,  and  a  little  further 
afield,  the  unique,  awe-inspiring  Yosemite  Valley, 
Lake  Tahoe,  and  the  beautiful,  snow-capped  Mount 
Shasta. 

CLIMATE. 

San  Francisco  offers  a  cool  Coast  summer  climate 
with  no  rain;  a  winter  climate  without  snow  or  ice. 

The  annual  mean  temperature  of  San  Francisco  is 
56  degrees  Fahrenheit.  September  is  the  warmest, 
and  January  the  coldest  month.  The  mean  tempera 
ture  of  September  is  59.1  degrees,  and  of  January 
49.2.  In  the  last  twenty  years  there  have  been  only 
twenty-seven  days  during  which  the  temperature 
exceeded  90  degrees,  and  in  the  same  period  it  has 
not  fallen  below  32  degrees,  the  freezing  point. 

IMPORTANT  HINT  ON  CLOTHING. 

The  temperature  of  San  Francisco  practically  the 
year  around  is  about  that  of  middle  April  or 
early  May  in  New  York,  London,  or  Chicago.  Do 
not  come  clad  for  a  hot  Eastern  summer.  Light 
overcoats  and  wraps  are  always  in  demand  in  the 
evening.  From  April  to  November  umbrellas  may 
safely  be  left  at  home. 


EASTERN  HEADQUARTERS. 

For  the  convenience  of  the  public, 
Eastern  Headquarters  have  been  es 
tablished  in  New  York  City — seventh 
floor  Aeolian  Building,  West  42d 
Street. 


Contrensfeb 
Jfact* 


Concerning  the 

Panama- Pacific 

Universal 
Exposition 

San  Francisco 

1915 


Celebrating  the  Opening  of  the 

PANAMA  CANAL 


FORM    I05-ISOM-I-I4 


University  of  California  •  Berkeley 


Tissued  by  Division  of  Exploitation  "I 

LPanama-Pacific  International  Exposition  J 

FACTS  ABOUT  THE 

1915 
UNIVERSAL  EXPOSITION 

HISTORICAL: 

The  Panama-Pacific  International  Exposition  has 
been  authorized  by  Act  of  Congress  of  the  United 
States  as  the  nation's  celebration  of  the  construction 
and  opening  of  the  Panama  Canal.  It  is  officially  lo 
cated  at  San  Francisco,  State  of  California,  the  central 
and  dominant  harbor  city  of  che  Pacific  Slope  of  North 
America.  By  Proclamation  of  the  President  of  the 
United  States  the  nations  of  the  earth  have  been  in 
vited  to  participate  therein. 

The  Exposition  will  be  held  in  the  year  1915,  open 
ing  February  20th,  closing  December  4th,  a  period  of 
288  days. 

On  the  day  it  opens  it  will  represent  an  aggregate 
expenditure  of  about  fifty  million  dollars. 

The  conduct  of  the  enterprise  is,  by  virtue  of  the 
Act  of  Congress,  confided  to  the  citizens  of  the  State 
of  California  and  of  the  City  of  San  Francisco. 

In  April,  1910,  at  a  mass  meeting  of  the  citizens  of 
San  Francisco,  held  in  the  Merchants  Exchange  Build 
ing,  the  first  step  was  taken,  when,  in  a  space  of  two 
hours,  a  fund  of  $4,000,000  was  raised  by  popular  sub 
scription.  Later,  by  further  pledges,  this  was  in 
creased  to  $7,500,000.  ~ 

Amending  their  constitution,  as  an  enabling  act, 
the  people  of  California  voted  upon  themselves  a  tax 
levy  of  $5,000,000;  and,  amending  their  charter,  the 
citizens  of  San  Francisco  voted  upon  the  city  a  bond 
issue  of  $5,000,000.  By  Act  of  the  State  Legislature, 
the  counties  of  the  State  were  authorized  to  levy  a  tax 
of  not  to  exceed  six  cents  on  the  $100  assessed  valu 
ation  for  county  displays,  from  which  it  is  estimated 
will  be  derived  approximately  $3,000,000.  Thus,  a  sum 
of  about  $20,000,000  has  been  raised  entirely  by  the  cit 
izens  of  California,  to  enable  them  properly  to  per 
form  the  duties  entrusted  to  them  by  the  nation. 

Actual  construction  work  was  publicly  begun  Octo 
ber  14,  1911,  President  Taft  turning  the  first  spadeful 
of  earth;  and  on  February  2,  1912,  he  made  official 
proclamation  of  the  celebration,  inviting  the  nations 
to  join  therein. 

The  Panama  Canal,  by  affording  a  more  direct  water 
way  for  lines  of  ocean  travel,  will  promote  the  com 
merce  of  the  entire  world,  and  thus  advance  the  welfare 
of  every  nation.  New  areas  of  productivity  will  de 
velop,  and  new  commercial  exchanges  will  be  estab 
lished. 

The  location  of  this  Celebration  on  the  line  of  what 
is  termed  "the  meeting  place  of  the  East  and  Wes4-" 
will,  therefore,  best  enable  the  Exposition  to  illustrate 


and.  emphasize  the  good  work  of  the  Canal,  and  must 
prove  of  the  greatest  geographical  convenience  to  all 
countries  and  peoples. 

The  influence  of  the  Canal  upon  the  world's  commerce 
and  civilization  has  "been  embodied,  in  part,  in  the  Plan 
and  Purpose  of  the  Exposition.  It  is  made  contem 
poraneous  in  character,  universal  in  scope.  Its  con 
ception  is  intended  to  embody  the  highest  ideals  of  the 
American  people.  Its  physical  equipment  is  adequate, 
its  architecture  imposing  and  beautiful,  its  classifi 
cation  of  exhibits  comprehensive,  and  its  power  for 
good  should  be  greater  than  that  of  any  previous  Inter 
national  Exposition. 

Accepting  the  grave  trust  of  constructing  and  oper 
ating  this  beneficent  enterprise,  with  a  full  conscious 
ness  of  the  significance  of  the  achievement  to  be 
commemorated,  and  the  duty  of  so  shaping  the  cele 
bration  so  that  it  will  be  of  the  highest  service  to 
mankind,  a  managing  organization  was  perfected. 

The  colossal  task  of  planning,  constructing  and 
operating  this  great  enterprise  was  entrusted  to  an  or 
ganization  selected  as  follows: 

A  committee  of  three,  chosen  by  the  people  of  San 
Francisco,  selected  a  committee  of  three  hundred,  rep 
resentative  of  the  entire  citizenry.  That  committee  of 
three  hundred  selected  a  Board  of  Directors  of  thirty. 
The  Board  of  Directors  chose  its  own  officers  and  began 
work. 

OFFICIALS  OF  EXPOSITION: 

The  entire  administrative  work  of  the  Exposition 
is  vested  in  the  President  and  the  Board  of  thirty 
Directors.  All  these  serve  without  compensation. 

President Charles  C.  Moore 

Vice  Presidents 

Wm.  H.  Crocker,  R.  B.  Hale,  I.  W.  Hellman,  Jr.,  M.  H. 
DeYoung,   Leon   Sloss,   James   Eolph,   Jr. 

Secretary Rudolph    J.    Taussig 

Treasurer A.  W.  Foster 

Executive  Secretary Joseph  M.  Cumming 

General  Attorney Frank  S.  Brittain 


Comptroller Rodney    S.    Durkee 

Traffic  Manager A.  M.  Mortensen 

Executive  Staff: 

The  entire  executive  work  of  the  Exposition  is  en 
trusted  to  the  President,  the  Director-in-Chief  and  the 
Directors  of  the  four  Divisions,  as  follows: 

Director-in-Chief,  Dr.  Frederick  J.  V.  Skiff 

Director.  Div.  Works Harris  D.  H.  Connick 

Director,  Div.  Concessions  and  Admissions,  Frank  Burt 

Director,  Div.  of  Exhibits Capt.  Asher  Carter  Baker 

Director,  Div.  of  Exploitation George  Hough  Perry 

STATE  COMMISSION: 

The  Panama-Pacific  International  Exposition  Com 
mission  of  the  State  of  California  was  appointed  on 
February  19th,  1911,  to  have  charge  and  control  of 
the  five  million  dollar  fund  raised  in  accordance  with 
the  Constitutional  Amendment. 

The  members  of  the  Commission  are  as  follows: 
Governor  Hiram  W.  Johnson;  Matt  I.  Sullivan,  Pres 
ident,  San  Francisco;  Arthur  Arlett,  Berkeley;  Chea 


ter  H.  Rowell,  Fresno,  and  Marshall  Stimson,  Los  An 
geles. 

Secretary,  Florence  J.  O'Brien. 

Comptroller  of  Commission,  Leo  S.  Robinson. 

WOMAN'S  BOARD: 

The  work  of  the  women  of  the  State  in  connection 
with  the  Exposition  has  crystallized  in  the  Woman's 
Board,  which  is  a  sub-committee  of  the  Exposition. 
Officials  of  the  Woman's  Board: 

Honorary  President Mrs.  Phoebe  A.  Hearst 

President Mrs.   Frederick  G.   Sanborn 

Honorary  Vice-Presidents 

Mrs.  John  C.  Bidwell,  Mrs.  Caroline  Severance,  Mrs. 

Irving  M.  Scott,  Mrs.  William  H.  Crocker,  Mrs. 

John  F.  Swift,  Mrs.  Louis  Sloss,  Mrs.  Emma 

Shafter  Howard,  Mrs.  Berthe  d'A  Welch, 

Mrs.     Mary     C.     Kincaid,     Mrs. 

L.    B.    Moore 

Vice-Presidents 

Mrs.  Lovell  White,  Mrs.  I.  Lowenberg,  Mrs.  William 

Hinckley  Taylor,  Mrs.  John*F.  Merrill 

Mrs.  Frank  L.   Brown. 

Secretary Mrs.    Gaillard   Stoney 

Treasurer .....Mrs.  Philip  E.  Bowles 

Assistant  Treasurer Mrs.  Edwin  R.  Dimond 

Auditor Mrs.  Charles  W.  Slack 

Assistant  in  Dept.  of  Fine  Arts....Mrs.  Francis  Carolan 

Asst.  in  Dept  of  Manufactures Mrs.  Philip  E.  Bowles 

Asst.  in  Div.  of  Exploitation....Mrs.  Ernest  S.  Simpson 
Asst.  in  Dept.  of  Live  Stock Mrs.  William  Grant 

WOMAN'S  STATE  ORGANIZATION: 

The  Woman's  Board  is  forming  auxiliaries  in  every 
county  in  the  State,  giving  the  women  of  the  State  an 
active  association  with  the  Exposition. 

FOREIGN  PARTICIPATION: 

Up  to  the  time  of  publication,  the  following  foreign 
nations  have  accepted  the  invitation  of  the  United 
States  to  participate  in  the  Exposition: 

Argentine  Republic,  Bolivia,  Brazil,  Canada,  Chili, 
China,  Costa  Rica,  Cuba,  Denmark,  Dominican  Re 
public,  Ecuador,  France,  Guatemala,  Haiti,  Holland 
(The  Netherlands),  Honduras,  Italy,  Japan,  Liberia, 
Mexico,  Nicaragua,  New  Zealand,  Panama,  Persia,  Peru, 
Portugal,  Salvador,  Spain,  Sweden,  Uruguay,  Venezuela. 
The  following  nations  have  already  selected  their 
sites: 

BOLIVIA— Dedicated  a  site  June  12th,  1913.    Horace 
G.  Knowles,  Env^y  Extraordinary  and  Minister  Pleni 
potentiary  of  the  United  States  to  Bolivia. 
CHINA— Dedicated   a   site   October   24th,    1912.     Dr. 

Chin-tao  Chen,  Commissioner. 

DOMINICAN  REPUBLIC— Dedicated  a  site  May  26th, 
1913.  Doctor  Francisco  J.  Peynado,  Envoy  Extra 
ordinary  and  Minister  Plenipotentiary  of  the  Do 
minican  Republic  to  the  United  States. 
FRANCE— Dedicated  a  site  September  5th,  1913.  Al 
bert  Tirman,  Roger  Sandoz,  Gaston  de  Pellerin  de 
Latouche,  Alfred  Savy,  Raphael  Monnet,  Commis 
sioners. 


GUATEMALA— Dedicated  a  site  July  14th,  1913,  Min 
ister  Joaquin  Mendez,  Commissioner. 

HONDURAS— Dedicated  a  site  July  14th,  1913.  Min 
ister  Joaquin  Mendez,  Commissioner. 

HOLLAND— Dedicated    a   site    December   llth,    1912. 

•  Jonkheer  Louden,  Envoy  Extraordinary  and  Min 
ister  Plenipotentiary  for  the  Netherlands. 

JAPAN — Dedicated  a  site  September  18th,  1912. 
Haruki  Yamawaki,  Goichi  Takeda,  Yoshikatsu  Kat- 
ayama,  Commissioners. 

PERU— Dedicated  a  site  July  llth,  1913.  Frederico 
Alphonso  Pezet,  Envoy  Extraordinary  and  Minister 
Plenipotentiary  of  Peru  to  the  United  States. 

PORTUGAL— Dedicated  a  site  November  26th,  1912. 
Honorable  J.  Batalha  de  Freitas,  Portuguese  Min 
ister  to  China  and  Japan,  Commissioner. 

ARGENTINE  REPUBLIC— Dedicated  a  site  June  23rd, 
1913.  Romulo  S.  Naon,  Envoy  Extraordinary  and 
Minister  Plenipotentiary  of  the  Argentine  Republic 
to  the  United  States,  Commissioner. 

SWEDEN— Dedicated  a  site  November  12th,  1912.  Mr. 
John  Hammar,  Commissioner. 

DENMARK— Dedicated  a  site  March  15th,  1913.    Min 
ister  C.  Brun,  Commissioner. 
Lauro  Muller,  Commissioner. 

CUBA — Dedicated,  a  site  on  September  25th,  1913. 
Colonel  Jose  Portuondo  Y  Tamayo. 

PANAMA — Dedicated  a  site  on  October  10th,  1913,' 
the  day  which  marked  the  celebration  in  honor  of 
the  removal  of  the  last  obstacle,  the  Gamboa  dyke, 
and  completed  the  Panama  Canal.  Senor  Don  J.  E. 
LeFevre,  First  Secretary  of  Legation  at  Panama, 
Commissioner. 

PERSIA— Dedicated  a  site  on  November  20th,  1913. 
Mirza  Ali  Kuli  Khan,  charge  d'Affaires  of  the  Le 
gation  of  Persia. 

STATE  PARTICIPATION: 

Up  to  the  date  of  this  publication  the  following 
States  and  Territories  have  accepted  the  invitation  to 
participate  and  dedicated  their  sites: 

Date  of  Amount 

State  Dedication        Appropriated 

Arizona  July    5,  1912 

Hawaii May    8,  1912 $100,000 

Idaho  March  22,  1912 100,000 

Illinois    June  24,  1912 300,000 

Indiana    Oct.  22,  1912 90,000 

Kansas  Oct.  29,  1913 40,000 

Kentucky    June  20,  1912 

Massachusetts   Feb.  4,  1913 250,000 

Minnesota  Dec.  11,  19*2 

Missouri    April       5,  1912 100,000 

Montana   March  22,  -1912 

Nebraska May     8,  1912 

Nevada    March  14,  1912 100,000 

New   Jersey    June  17,  1912 200,000 

New  York  Nov.  29,  1912 700,000 

North  Dakota   Sept.  16,  1913.. 35,000 

Ohio    Oct.  10,  1912 

Oklahoma    Sept.  16,  1913 

Oregon  March  14,  1912 175,000 

Pennsylvania    July     5,  1912 300,000 


Date  of  Amount 

State  Dedication        Appropriated 

The  Philippines  March  30,  1912 250,000 

South  Dakota  March  30,  1912 

Utah  March  22,  1912 50,000 

Washington    March  22,  1912 175,000 

West   Virginia   Nov.  29,  1912 75,00p 

Porto  Rico  May  22,  1913 

Wisconsin   Oct.  17,  1913 75,000 

THE  WONDERFUL  SITE  OF  THE  PANAMA- 
PACIFIC  EXPOSITION:  i 

It  is  doubtful  if,  anywhere  in  the  world,  could  be 
found  a  site  for  a  great  exposition  which  surpassed  or 
even  equalled  this  in  its  combination  of  accessibility, 
scenic  beauty  and  advantages. 

It  is  a  natural  amphitheatre  with  If  floor  about  three 
miles  long  and  from  a  third  to  a  half-mile  wide,  backed 
by  low  hills,  flanked  at  each  end  by  Government  res 
ervations  and  fortifications  and  fronting  for  its  whole 
length  on  the  beautiful,  blue  San  Francisco  Bay.  It 
lies  just  within  the  famous  "Golden  Gate."  It  is  about 
two  miles  from  the  business  center  of  San  Francisco 
and  on  the  hills  behind  it  is  the  best  residential  dis 
trict  of  the  citjr.  Magnificent  mountain  and  marine 
views  surround  it,  and  whether  the  eye  rests  upon  sea 
or  shore  or  city  height,  there  is  the  charm  and  thrill 
of  impressive  beauty. 

The  grounds  comprise  635  acres,  divided  into  three 
sections.  In  the  center  are  grouped  the  eleven  great 
Exhibit  Palaces  and  Festival  Hall.  To  the  west,  spread 
ing  fan-shaped  along  the  bay,  are  located  the  Pavilions 
of  Foreign  Nations  and  the  imposing  Buildings  of  the 
States,  while  still  beyond  these  are  the  Live-Stock  Ex 
hibit  buildings  and  Race  Track,  covering  65  acres,  the 
Aviation  Field,  and  the  Drill  Grounds,  capable  of  show 
ing  ten  thousand  troops  in  drill  at  one  time.  To  the 
east  of  the  Exhibit  Palaces  lie  the  sixty-five  acres  de 
voted  to  the  Amusement  Concessions. 

PALACES,  COURTS  AND  GARDENS: 

Imagine  eight  splendid  Exhibit  Palaces,  separated 
by  connecting  Courts  and  Avenues,  grouped  together 
into  a  rectangle.  In  the  center,  place  a  spacious  court, 
containing  a  sunken  garden  capable  of  seating  seven 
thousand  persons, — the  "Court  of  the  Universe."  To 
the  east  of  this,  at  the  crossing  of  the  avenues,  place 
another  principal  Court,  oriental  in  ornamentation, — 
the  "Court  of  Abundance;"  to  the  west,  a  third  main 
Court,  occidental  in  significance, — the  "Court  of  the 
Four  Seasons."  As  if  to  bid  the  world  enter  this 
charmed  enclosure,  wherein  will  'be  displayed  the  evi 
dences  of  man's  high  achievement,  widen  the  avenues 
leading  north  to  the  lateral  Courts  into  minor  Courts, 
and  call  them  respectively  the  "Court  of  Flowers"  ana 
the  "Court  of  Palms."  Where  the  Palaces  border  upon 
the  Courts,  modify  the  architecture  so  that  their  fa 
cades  form  the  walls  of  the  Courts.  Adorn  these  vast 
Palaces  and  Courts  with  circling  colonnades,  magnifi 
cent  archways,  lofty  towers,  domes  and  minarets,  dig 
nify  and  grace  them  with  heroic  statuary,  mural 
paintings,  parterres  and  fountains. 

On  the  south  line,  for  a  Main  Entrance,  over  the 
avenue  leading  north  to  the  Central  Court,  erect  a 
circular,  seven-storied  tower,  covering  an  acre  of 
ground  at  the  base  and  rising  to  a  height  of  433  feet, 


called  the  Tower  of  Jewels,  the  dominating  feature  of 
this  architectural  scheme.  And  now  to  the  east  of  this 
compact  group,  place  one  of  the  largest  buildings  in 
the  world,  the  Palace  of  Machinery,  and  to  the  west, 
curving  to  the  shore  of  a  lake,  for  eleven  hundred 
feet,  with  colonnade  and  pergola,  place  the  superb  Pal 
ace  of  Fine  Arts.  On  the  south  of  this  group  of  Pal 
aces,  plant  a  great  Garden  and  in  it  set  a  crystal 
Palace  devoted  to  Horticulture,  and  another  domed 
structure,  devoted  to  Conventions,  Festival  Hall.  On 
the  north,  fill  another  great  Garden,  bordering  the  bay 
with  shrubs  and  plants  that*  are  the  tribute  of  two 
zones,  divide  it  with  driveways  and  walks,  and  in  its 
center  set  a  lofty  column  supporting  figures  typifying 
man's  climb  to  success  or  fame.  And  then,  pour  over 
these  wondrous  Palaces  a  flood  of  harmonious  colors,  fill 
the  Courts  with  California  sunshine,  and  as  the  picture 
takes  .form,  on  your  vision  will  rise  the  "Rainbow 
City"  of  the  Panama-Pacific  Exposition! 

ILLUMINATION: 

One  of  the  most  attractive  and  beautiful  features  of 
this  Exposition  will  be  the  electrical  illumination.  By 
a  system  of  flood  lighting,  a  soft  light  will  pervade 
the  Courts  at  night,  revealing  the  facades  of  the  Palaces 
and  the  natural  colors  of  the  flowers.  By  peculiar  and 
novel  lighting  devices,  the  statuary  and  mural  paint 
ings  will  be  made  to  appear  with  even  heightened 
effect.  Concealed  batteries  of  powerful  projectors  will 
cause  tens  of  thousands  of  specially  prepared  glass 
"jewels,"  hung  tremulous  upon  the  towers,  to  flash  like 
great  diamonds,  rubies,  and  emeralds.  At  a  point  on 
the  bay  shore  will  be  erected  steam  fireworks  that  will 
be  marvels  of  design  and  magnificence.  And  search 
lights  of  great  power  will  weave  in  the  night  sky 
auroras  of  ever-changing  color.  Altogether  the  spec 
tacle  will  be  interesting  and  wonderful. 

PALACE  OF  FINE  ARTS: 

Designed  by  B.  R.  Maybeck. 

Its  length  from  north  to  south  describes  an  arc 
eleven  hundred  feet.  In  this  classical  structure  will  be 
assembled  the  notable  paintings  of  the  world.  The  Fine 
Arts  Palace  will  face  upon  a  great  lagoon,  from  whose 
surface  its  quiet  and  beautiful  architecture  will  be  re 
flected.  It  will  be  a  fireproof  structure. 

FESTIVAL  HALL: 

Designed  by  Robert  Farquhar  of  Los  Angeles. 

The  hall  will  contain  seats  for  about  three  thousand 
people,  a  huge  pipe  organ  and  facilities  for  orchestral 
performances,  as  well  as  some  ten  halls  of  varying  sizes 
for  meetings  and  assemblages. 

PALACE  OF  HORTICULTURE: 

The  Palace  of  Horticulture  will  be  constructed  al 
most  entirely  of  glass  and  will  cover  over  five  acres. 
It  will  be  surmounted  by  a  dome  150  feet  in  height; 
it  will  be  672  feet  long  and  its  greatest  width  will  be 
320  feet;  an  imposing  nave  80  feet  in  height  will  run 
the  length  of  the  building,  and  paralleling  the  central 
nave  there  will  be  (one  on  either  side)  two  side  aisles, 
each  fifty  feet  in  height.  It  is  designed  by  Messrs. 
Bakewell  and  Brown  of  San  Francisco. 


EXPOSITION  AUDITORIUM: 

The  Exposition  Auditorium  will  be  of  steel  and  stone 
and  will  grace  the  Civic  Center  of  San  Francisco.  It 
will  be  a  lasting  monument  of  the  Panama-Pacific  In 
ternational  Exposition.  The  Exposition  management 
set  aside  $1,000,000  for  its  erection  and  the  City  and 
County  of  San  Francisco  paid  $701,437.08  for  the  site. 
This  structure  will  be  four  stories  and  the  main  audi 
torium  will  accommodate  12,000.  Messrs.  John  Galen 
Howard,  Frederick  H.  Meyer  and  John  Reid,  Jr.,  are 
the  architects. 

PALACE  OF  MACHINERY: 

The  Palace  of  Machinery  is  the  largest  building 
erected  on  the  Exposition  site.  It  is  968  by  368  feet. 
One  mile  and  a  half  of  cornices  were  used  in  ornament 
ing  the  building.  Four  carloads  of  nails  and  fifteen 
hundred  tons  of  steel  (bolts  and  washers)  were  used  in 
its  construction. 

The  numerous  arched  trusses  supporting  the  lofty 
roof  of  this  building  are  placed  above  the  three  long 
itudinal  naves  and  have  a  span  of  75  feet.  These 
trusses  weigh  in  the  neighborhood  of  four  tons  each. 
Messrs.  Ward  and  Blohme  are  the  architects. 

CALIFORNIA  BUILDING: 

The  California  Building  will  be  in  the  Old  Mission 
style  and  was  designed  by  George  W.  Kelham.  It  will 
cover  approximately  3550  x  675  feet, — will  be  two 
stories  in  height  and  its  construction  and  furnishihgs 
will  represent  an  outlay  of  $500,000. 

This  will  be  the  "Host  Building"  of  the  Exposition. 
It  will  also  contain  the  exhibits  of  the  58  counties  of 
California.  The  Building  and  park  will  cover  approx 
imately  seven  acres. 

The  Woman's  Board  has  assumed  the  responsibility 
of  furnishing  and  maintaining  this  building  and  will 
have  entire  charge  of  its  social  administration. 

TOWER  OF  JEWELS: 

From  an  architectural  viewpoint  the  dominating  fea 
ture  of  the  Panama-Pacific  International  Exposition 
will  be  the  great  Tower  of  Jewels  rising  at  the  south 
ern  entrance  to  the  Court  of  the  Universe.  This  tower, 
designed  by  Messrs.  Carrere  and  Hastings  of  New  York, 
will  be  433  feet  in  height. 

THE  COURT  OF  THE  UNIVERSE: 

The  Court  of  the  Universe  will  be  seven  hundred 
feet  long  and  nine  hundred  feet  wide.  There  will  be 
a  sunken  garden  in  the  center,  and  at  the  northern 
axis,  between  the  Agricultural  and  Transportation 
Buildings,  will  be  a  great  pool  of  water  embellished 
with  statuary  and  fountains  and  bordered  by  tropical 
growth.  Messrs.  McKim,  Mead  and  White  of  New 
York  are  the  designers. 

THE  COURT  OF  ABUNDANCE: 

The  Court  of  Abundance,  designed  by  Louis  C.  Mull- 
gardt,  will  show  the  Oriental  phase  of  the  Spanish- 
Moorish  architecture.  The  court  will  be  dedicated  to 
music,  dancing  and  acting,  and  pageantry. 


COURT  OF  THE  FOUR  SEASONS: 

One  of  the  most  beautiful  of  the  great  inner  courts 
of  the  Exposition  will  be  the  Court  of  the  Four 
Seasons,  or  great  west  court.  Hadrian's  Villa,  one  of 
the  historic  Roman  Palaces,  is  undoubtedly  the  inspira 
tion  for  this  court,  which  is  designed  by  Mr.  Henry 
Bacon  of  New  York. 

.CLASSIFICATION  OF  EXHIBITS: 

The  Division  of  Exhibits  under  the  charge  of  the 
Director  of  Exhibits  is  composed  of  eleven  Depart 
ments,  each  of  which  is  in  charge  of  a  Chief.  These 
Departments  are  as  follows: 

(a)  Fine  Arts,  (b)  Education,  (c)  Social  Economy, 
(d)  Liberal  Arts,  (e)  Manufactures  and  Varied  In 
dustries,  (f)  Machinery,  (g)  Transportation,  (h)  Agri 
culture,  (i)  Live  Stock,  (k)  Horticulture,  (1)  Mines 
and  Metallurgy. 

The  classification  is  comprehensive  and  representa 
tive  and  has  been  reviewed  by  international  authori 
ties. 

The  exhibit  Palaces,  in  which  will  be  displayed  the 
selected  best  examples  of  man's  achievements  in  these 
fields  of  effort,  form  the  main  group  of  the  Exposition 
buildings.  They  have  aggregate  floor  space  of  85  acres. 

Space  in  these  Exhibit  Palaces  is  free  to  exhibitors, 
but  a  rigid  selection  will  be  exercised.  Commercial 
articles  manufactured  prior  to  1905  will  not  be  con 
sidered  for  awards. 

EXHIBITS  BY  DEPARTMENTS: 
FINE  ARTS: 

The  painting  and  sculpture  of  every  nation  of  artistic 
prominence  will  be  adequately  shown  in  the  Palace  of 
Fine  Arts,  whether  or  not  the  nations  themselves 
officially  exhibit. 

The  exhibits  in  the  United  States  Section  will  con 
sist  not  only  of  the  work  of  contemporary  artists,  but 
of  historic  American  paintings  from  the  time  of  West, 
Copley,  and  Stuart  to  the  present,  and  a  loan  collection 
of  canvasses  by  foreign  artists  owned  in  the  United 
States. 

The  installation  of  the  canvasses  and  small  bronzes 
will  be  intimate  and  the  color  scheme  of  the  galleries 
will  vary  to  serve  as  a  sympathetic  background  for 
their  contents.  Much  of  the  monumental  sculpture 
will  be  installed  in  a  beautiful  setting  of  shrubbery 
in  front  of  the  Palace. 

EDUCATION: 

The  educational  exhibits  will  show  development  since 
1905  and  by  specializing  on  promising  movements  and 
reforms  will  seek  to  forecast  the  education  of  tomorrow. 
There  will  be  a  comparative  exhibit  of  the  educational 
systems  of  all  nations  participating  and  a  compre 
hensive  demonstration  of  educational  work  in  the 
United  States  in  all  its  phases  from  kindergarten  to 
university. 

A  special  effort  will  be  made  to  show  the  relation 
that  education  has  borne  to  the  general  industrial 
advance  of  the  past  ten  years. 

SOCIAL  ECONOMY: 

The  Department  of  Social  Economy  will  bring  to 
gether  a  comprehensive  collection  of  exhibits  illustra- 


tive  of  the  conditions,  relations  and  institutions  of 
man  considered  as  a  member  of  organized  society  and 
government,  together  with  displays  showing  the  agen 
cies  and  means  employed  for  his  well  being.  As  far 
as  possible,  operating  examples  will  be  given  of  all 
phases  of  the  work  for  human  betterment. 

Child  welfare  will  receive  exhaustive  treatment  by 
exhibits  of  day  nurseries  in  operation,  public  play 
grounds,  and  the  work  of  organizations  such  as  boy 
scouts,  camp-fire  girls,  etc. 

All  phases  of  Charities  and  Corrections  will  be  con 
sidered. 

A  separate  group  will  be  devoted  to  Criminology. 

A  very  large  exhibit  will  be  made  of  urban  problems 
such  as  the  proper  housing  of  the  people,  park  systems, 
public  buildings,  street  improvement,  methods  of  dis 
posing  of  sewage,  etc.  Rural  problems  will  be  treated 
in  another  group. 

The  relation  of  Finance  to  the  public  welfare  will 
be  illustrated  by  exhibits  of  its  most  important  agen 
cies  such  as  banks  and  provident  associations,  modern 
credit  associations,  etc. 

In  the  same  way  Commerce  will  be  treated  by  ex 
hibits  showing  co-operative  enterprises;  the  different 
forms  of  the  distribution  of  goods;  business  standards, 
methods  of  efficiency  and  systems. 

The  Labor  group  will  contain  exhibits  illustrative 
of  modern  work  conditions  and  standards,  including 
welfare  and  efficiency.  Domestic  science  and  woman's 
vocations  are  embraced  in  this  group. 

For  the  reason  that  the  completion  of  the  Panama 
Canal  was  made  possible  only  by  the  rigid  application 
of  the  latest  discoveries  in  Hygiene,  this  subject  will 
be  especially  emphasized. 

Methods  of  Missionary  work  and  religious  education 
will  embrace  exhibits  by  the  various  religious  organi 
zations. 

The  institutions  of  the  great  nations  of  the  earth 
which  tend  to  promote  international  and  universal 
peace  and  good  will  between  the  governments  and 
peoples,  such  as  peace  conferences  and  diplomatic  and 
consular  systems  will  receive  a  broad  and  sympathetic 
treatment  by  exhibitional  studies  and  examples. 

LIBERAL  ARTS: 

Liberal  Arts  rank  high  in  the  Classification  of  ex 
hibits  because  they  embrace  the  Applied  Sciences  which 
indicate  the  result  of  man's  education  and  culture, 
illustrate  his  tastes,  and  demonstrate  his  inventive 
genius,  scientific  attainment  and  artistic  expression. 

The  Department  of  Liberal  Arts  will  occupy  one 
entire  building  styled  the  Palace  of  Liberal  Arts,  cen 
trally  located  and  forming  one  of  the  leading  elements 
in  the  main  Exposition  picture.  This  splendid  Palace 
is  directly  opposite  the  main  entrance  to  the  Exposition 
Grounds  and  is  approximately  585  feet  long,  470  feet 
wide  and  65  feet  high,  covering  nearly  six  acres. 

MANUFACTURES  AND  VARIED  INDUSTRIES: 

The  Department  of  a  Universal  Exposition  in  which 
the  nations  of  the  earth  are  most  certain  to  participate 
is  the  exhibition  of  finished  products  of  manufacture 
and  manual  skill,  the  objects  of  utility,  luxury  and 
taste  in  which  each  country  excels  and  which  constitute 
the  most  valuable  and  profitable  part  of  foreign  com 
merce.  Artistic  work  is  the  kind  a  nation  shows  with 


the  greatest  pride  and  satisfaction;  and  the  art  in 
dustries  of  Europe,  the  Orient,  and  the  United  States, 
will  be  brilliantly  displayed  in  the  Palaces  of  Manu 
factures  and  Varied  Industries  at  the  Exposition. 

The  exhibits  will  disclose  new  ideas  of  form  and 
finish,  of  style  and  ornament,  which  will  have  an  im 
portant  educational  and  stimulative  effect  on  taste 
and  workmanship  throughout  the  world.  The  plan 
of  the  two  Palaces  and  adjacent  courts  and  avenues 
is  unique  in  Exposition  construction;  and  the  beautiful 
decoration  of  the  interior  of  the  buildings  will  add 
to  the  attractiveness  of  the  displays. 

MACHINERY: 

In  the  great  Palace  of  Machinery  will  be  assembled 
exhibits  of  machinery  used  in  the  generation,  transmis 
sion  and  application  of  power.  The  several  groups 
will  comprise  examples  of  steam  generators  and  motors 
utilizing  steam;  internal  combustion  motors;  hydraulic 
motors;  miscellaneous  motors;  general  machinery  and 
accessories;  and  tools  for  shaping  wood  and  metals. 
To  these  will  be  added  ten  special  electrical  groups 
covering  the  generation,  distribution  and  control  of 
electrical  energy  in  its  application  to  mechanical  and 
motor  power,  lighting,  heating. 

Special  effort  will  be  made  to  classify  and  display 
the  exhibits  of  machinery  so  that  they  will  have  edu 
cational  value  to  the  public  as  well  as  to  afford  com 
parative  interest  and  profit  to  inventors,  machinists 
and  manufacturers.  The  increasing  use  of  electrical 
apparatus  in  the  industries,  vocations  and  affairs  of 
life  caused  the  management  of  the  Exposition  to 
abandon  the  use  of  a  separate  building  for  Electricity 
and  distribute  the  machinery  and  apparatus  through 
out  the  Palaces  according  to  its  use  in  the  various 
industries. 

As  far  as  possible  machinery  will  be  shown  in  opera 
tion. 

TRANSPORTATION : 

At  this  Exposition  the  Transportation  Exhibit  (like 
all  others)  will  be  made,  as  far  as  possible,  contempor 
aneous,  not  historical.  It  wilj.  display  the  very  latest 
achievements  of  human  ingenuity  in  every  part  of 
the  field  of  Transportation. 

On  account  of  the  great  development  of  the  motor 
boat  industry  and  aerial  navigation  these  two  groups 
will  be  thoroughly  represented,  both  in  the  building 
and  in  outdoor  exhibits.  For  exhibition  purposes  and 
for  the  general  instruction  of  the  public,  the  Aviation 
Field  will  offer  opportunity  for  showing  the  rapid 
development  in  the  art  and  science  of  the  invasion 
of  the  air. 

In  this  building  will  be  shown  the  exhibits  of  all 
the  great  steamship  companies;  the  water  transporta 
tion  of  all  countries;  their  navigation  and  commerce; 
characteristic  boats  of  all  nations;  sail  and  steam 
yachts,  to  be  generally  shown  by  models. 

The  electric  companies  will  show  the  latest  applica 
tion  of  electricity  to  the  agency  of  transportation.  A 
locomotive  exhibit  will  illustrate  the  latest  types; 
car  exhibits  will  show  the  modern  development  of 
street  car  equipment;  and  there  will  be  a  complete 
showing  of  railway  supplies,  including  all  the  new 
inventions  and  appliances  used  for  the  protection  of 
life  and  property  in  this  connection. 


AGRICULTURE: 

The  section  devoted  to  the  interests  of  agriculture 
will  embrace  an  area  of  more  than  forty  acres.  There 
will  be  a  Palace  of  Agriculture,  covering  seven  and 
a  half  acres. 

The  exhibits  twill  deal  with  every  possible  phase  of 
the  agricultural  industry.  One  of  the  most  important 
of  the  many  groups  in  the  general  agricultural  classi 
fication  is  that  devoted  to  farm  implements  and  ma 
chinery.  No  less  than  seven  distinct  classes  will  be 
required,  and  the  exhibits  relative  to  this  subject  will 
be  displayed  in  the  Agricultural  Palace  instead  of  in 
a  separate  building  as  has  been  done  in  previous  Ex 
positions. 

Under  this  same  department,  although  in  a  separate 
Palace,  the  Exhibits  of  food  products  will  be  grouped. 
Vegetable  and  animal  food  products  and  the  equip 
ment  and  methods  employed  in  the  preparation  of  foods 
and  beverages  will  be  extensively  shown. 

In  the  agricultural  department  also  will  be  shown 
all  that  pertains  to  forestry  and  forest  products. 

LIVE  STOCK: 

In  keeping  with  the  general  plan  of  the  Exposition 
the  Department  of  Live  Stock  will  be  presented  in 
a  better  phase  than  has  heretofore  characterized  such 
exhibitions.  Competitions  for  the  $175,000  in  prize 
money  appropriated  by  the  Exposition,  and  for  the 
supplemental  premiums  offered  by  the  breeders'  asso 
ciations  will  take  place  in  the  months  of  October 
and  November.  In  addition  to  this  there  will  be  a 
continuous  Live  Stock  display  from  February  20th  to 
December  4th.  In  housing,  arrangements  of  the  classi 
fication  and  arrangements  of  the  exhibits,  the  Depart 
ment  of  Live  Stock  at  San  Francisco  will  demonstrate 
the  advancement  that  has  been  made  since  former 
World  Expositions. 

Special  events  include  Universal  Polo,  an  Interna 
tional  Cavalry  Contest,  two  harness  horse  Racing 
Meets,  and  the  carrying  on  of  a  series  of  demonstra 
tions  which  will  teach  everything  that  is  new  in  this 
important  industry. 

HORTICULTURE: 

The  exhibits  in  practical  horticulture  will  embrace 
all  phases  of  that  section  of  the  industry.  A  fully 
equipped  fruit  canning  establishment  will  be  in  opera 
tion,  showing  the  sanitary  way  in  which  fruit  is  pre 
pared  and  canned.  Every  step  of  the  process  will  be 
shown.  A  seed  packing  establishment,  orange  packing 
house,  olive  oil  presses  in  operation  and  exhibits  of 
tools  used  in  the  culture  of  fruits,  trees  and  flowers, 
and  objects  used  in  ornamentation  of  the  garden  will 
make  the  exhibit  in  the  Department  of  Horticulture 
complete  in  every  detail. 

The  f restless  climate  of  California,  which  enables 
plant  life  to  attain  the  highest  perfection  of  growth, 
will  give  the  floricultural  exhibit  of  the  Exposition 
a  distinction  and  beauty  it  has  not  been  possible  to 
attain  at  other  expositions  where  the  seasons  have  been 
short  and  the  winters  severe.  New  creations  and 
heretofore  unexhibited  varieties  will  form  a  feature 
of  surprise  and  interest  such  as  has  never  before  been 
assembled  in  one  exhibit.  Leading  growers  and 
nurserymen  all  over  the  world  have  already  signified 


their  intention  to  participate  in  the  general  display 
as  well  as  in  the  Rose  Contest. 

The  Exposition  offers  as  trophy  a  $1000  cup  to  the 
originator  of  the  finest  new  seedling  rose  which  has 
never  before  been  exhibited. 

Growers  of  rare  green-house  plants  and  exhibitors 
from  tropical  countries  will  assemble  in  the  Conserva 
tory  section  a  wealth  of  unrivaled  exotic  beauty. 

MINES  AND  METALLURGY: 

The  Department  of  Mines  and  Metallurgy  deals  with 
the  natural  mineral  resources  of  the  world,  their  ex 
ploration  and  exploitation,  their  conversion  into  metal, 
their  manufacture  into  structural  forms  and  into  raw 
material  for  the  various  industries.  It  takes  in  the 
ordinary  metallics,  such  as  gold,  silver,  copper,  lead, 
zinc,  iron,  aluminum,  etc.;  the  rare  metallics,  such  as 
tungsten,  vanadium,  uranium,  radium,  platinum,  etc.; 
the  non-metallics,  such  as  clay,  cement  and  their 
products;  coal,  oil  and  gas;  the  salines,  fertilizers,  etc. 

The  object  of  the  Mines  and  Metallurgy  exhibit  is 
twofold:  First,  to  draw  attention  to  the  natural 
mineral  resources  of  each  country,  state  or  community, 
so  that  the  public  may  learn  of  the  mode  of  occurrence 
of  the  metals  of  commerce  and  their  distribution,  of 
the  stage  of  development  of  the  various  districts,  of 
present  sources  of  supply  and  consumption  and  of 
possible  future  sources  of  supply  and  of  extended 
markets.  Second,  to  educate  the  public  in  a  general 
way  regarding  the  details  of  the  industry,  its  problems 
and  its  needs. 

Exhibits  of  the  natural  mineral  resources  will  be 
attractively  arranged,  with  special  regard  to  their  edu 
cational  value.  A  special  effort  will  be  made  to  fuUy 
illustrate  the  technique  and  the  industrial  side  of 
Mining  and  Metallurgy.  Machinery  plays  an  important 
part  in  the  operating,  and  reduction  end  of  mining; 
in  the  section  devoted  to  mining  and  metallurgical  ma 
chinery  many  interesting  and  instructive  exhibits  will 
be  made  of  machinery  and  processes  in  operation. 

INFORMATION  FOR  EXHIBITORS: 

Qualified  exhibitors  will  be  those  corporations,  firms 
or  individuals  who  have  produced  the  article,  object, 
or  material  exhibited.  Those  who  have  importantly 
aided  or  co-operated  in  such  production  may  be  given 
proportionate  consideration. 

To  encourage  the  exhibiting  of  machinery  in  motion, 
an  especially  low  rate  for  motor  current  is  made  for 
exhibitors. 

This  is  a  contemporaneous  Exposition.  Commer 
cial  articles  manufactured  prior  to  1905  will  not 
be  reviewed  for  award.  Historical  material  will  be 
given  no  award  value. 

The  country  where  an  exhibit  is  produced  and  not 
the  citizenship  of  the  exhibitor,  will  determine  the 
nationality  of  the  exhibit. 

The  entire  space  in  all  the  Palaces  is  free  to  ex 
hibitors.  It  is  about  equally  divided  in  each  between 
the  United  States  and  foreign  nations.  Domestic  space 
is  allotted  by  the  Division  of  Exhibits  directly  to  ex 
hibitors.  Space  in  the  foreign  sections  is  allotted 
to  individual  exhibitors  by  the  Foreign  Commissions 
of  the  respective  countries. 

Ground  space  is  allotted  by  the  Exposition  to  foreign 


nations,   states  and  territories  of  the   United  States, 
and  the  national  government,  and  is  free. 

The  main  exhibition  palaces  will  be  opened  to  visitors 
at  nine  o'clock  a.  m.  each  day  and  will  be  closed  at 
the  hour  of  sunset,  except  the  Art  Palace,  which,  at 
stated  times,  may  be  open  after  sunset. 
DELIVERY  AND   INSTALLATION: 

The  delivery  and  installation  of  exhibits  have  been 
made  a  special  study  by  the  Exposition  Management. 

Exhibits  of  every  character  from  every  part  of  the 
world  may  be  landed  directly  at  the  special  docks  on 
the  Exposition  grounds.  The  same  facilities  will  be 
offered  in  the  case  of  railway  shipments,  which  will 
enable  cars  to  be  lightered  direct  from  the  various 
tidewater  terminals  of  the  railroads  to  the  Exposition. 
Furthermore,  there  will  be  railroad  tracks  about  the 
grounds  and  into  the  buildings,  and  ample  openings 
will  be  provided  in  the  buildings  to  admit  large  ex 
hibits. 

Exhibits  may  be  consigned  directly  to  the  space  to 
be  occupied,  through  a  Terminal  Company  which  is 
incorporated  within  the  Exposition  Company  for  re 
ceiving  and  transferring  exhibits.  This  will  relieve 
the  exhibitor  of  any  necessity  of  handling  his  exhibit 
further  than  to  consign  it  to  the  President  of  the  Ex 
position.  Exhibits  will  be  handled  at  published  tariff 
rates,  and  there  will  be  no  annoyance  from  many  small 
charges  incident  to  transferring  material  from  the 
trunk  lines  to  the  exhibit  building  which  it  is  to 
occupy.  These  matters  are  under  charge  of  the  Traffic 
Department. 
TRAFFIC  DEPARTMENT: 

The  Traffic  Department  is  preparing  data  for  a 
book  entitled,  "Traffic  Rules  and  Regulations."  This 
book,  when  completed,  will  show  available  routes  and 
the  basis  of  rates  to  San  Francisco  on  exhibits  from 
all  parts  of  the  world.  It  will  give  full  instructions 
concerning  customs  regulations  of  the  United  States 
Government  on  exhibits,  and  will  also  enumerate  the 
various  transportation  lines,  both  rail  and  water, 
throughout  the  country,  that  have  announced  special 
rates  on  exhibits.  It  will  also  contain  full  instructions 
regarding  the  delivery  of  exhibits  to  allotted  space; 
the  storage  of  packing  cases,  etc.  Full  instructions 
will  also  be  given  pertaining  to  the  return  of  exhibits, 
at  the  close  of  the  Exposition  to  their  point  of  origin. 
CONCESSIONS: 

The  main  Amusement  Street  will  be  3000  feet  in 
length  and  will  run  through  the  center  of  the  con 
cessions  district.  This  district  will  be  sixty-five  acres 
in  area,  on  the  eastern  edge  of  the  Exposition  site,  at 
the  foot  of  Van  Ness  Avenue  extending  to  Fillmore 
Street.  It  will  be  open  from  9:30  A.  M.  until  11:00 
o'clock  P.  M. 

More  than  6000  applications  for  concessions  have 
been  received,  but  less  than  100  have  been  accepted. 
These  involve  an  expenditure  of  $6,800,000. 

The  Amusement  concessions  have  been  granted  with 
the  most  rigid  selectiveness.  Everyone  admitted  has 
satisfied  a  high  standard  of  propriety,  good  taste  and 
educational  value  as  well  as  effective  fun-making  and 
entertainment. 

More  than  7000  people  will  be  employed  in  the  con 
cessions  district.  The  total  investment  in  amusements 
will  exceed  ten  millions  of  dollars. 


CONVENTIONS  AND  CONGRESSES: 

The  Exposition  has  organized  a  "Bureau  of  Con 
ventions  and  Societies"  to  have  charge  of  all  arrange 
ments  for  Conventions  and  Congresses  to  meet  in  San 
Francisco  in  1915.  This  work  will  be  under  the  fol 
lowing  general  heads: 

1.  National  and  international  gatherings  held  under 
the  auspices  of  particular  societies. 

2.  Learned  Societies. 

3.  Conventions. 

4.  Information  as  to  hotels,  transportation  routes 
and  rates,   as  well   as  places   of  interest  throughout 
the  Pacific  Coast. 

The  Bureau  will  furnish  full  and  accurate  information 
regarding  hotel  rates  and  facilities,  halls,  transporta 
tion  routes  and  rates,  and  such  other  information  as 
may  be  desired  by  organizations  planning  to  meet  in 
San  Francisco  in  1915. 

MILITARY  PARTICIPATION: 

This  Department  is  under  the  active  management  of 
Major  Sydney  A.  Cloman,  United  States  Army,  who 
has  been  detailed  for  this  purpose  by  the  War  De 
partment. 

The  Exposition  grounds  are  ideally  located  for  both 
military  and  naval  displays  and  the  serious  study  of 
all  matters  pertaining  to  any  branch  of  those  services. 

Across  the  Golden  Gate  on  the  Marin  Hills  frown 
the  highest  seacoast  batteries  in  the  United  States. 
On  the  west  is  the  Presidio,  the  ancient  Spanish  strong 
hold,  now  a  most  important  army  post  of  the  United 
States,  containing  a  large  garrison  of  cavalry,  artillery, 
infantry,  and  the  technical  and  staff  corps.  Here 
military  work  is  practically  continuous. 

An  International  Military  Tournament  will  be  held. 
Organizations  from  many  foreign  armies,  the  organized 
militia  of  our  various  states,  military  schools  and 
cadet  corps  will  compete.  Competitions  will  also  be 
arranged  between  the  uniform  ranks  of  the  various 
fraternal  societies. 

NAVAL  PARTICIPATION: 

Secretary  of  the  Navy,  Josephus  Daniels,  has  ex 
pressed  his  intention  of  sending  the  Atlantic  Fleet 
through  the  Panama  Canal  and  thence  to  the  Exposition 
in  1915. 

The  Naval  participation  at  this  Exposition  promises 
to  surpass  all  previous  events  of  its  kind,  as  there  is 
every  assurance  that  the  nations  of  the  world  will  send 
their  battleships  to  the  Exposition  shortly  after  the 
gates  are  opened.  England,  France,  and  Italy  have 
already  stated,  in  response  to  the  invitation  sent  out 
by  the  President  of  the  United  States,  that  they  will 
send  squadrons. 

THE  OFFICIAL  "BUREAU  OF  INFORMATION  AND 
PUBLIC  SERVICE:" 

The  Exposition  has  organized  an  efficient  "Bureau  of 
Information  and  Public  Service,"  which  all  inquirers 
are  invited  to  use  freely  and,  of  course,  free  of  charge. 

HOTEL  ACCOMMODATIONS: 

San  Francisco  is  second  only  to  New  York  in  the 
number  and  quality  of  her  hotel  accommodations.  At 
present  there  are  over  2,000  hotels  and  apartment 


houses  in  San  Francisco.  This  number  is  supplemented 
by  the  many  up-to-date  hostelries  of  the  trans-bay  cities 
of  Oakland,  Berkeley  and  Alameda.  Very  reasonable 
rates  are  in  force  and  the  hotel  association  has  as 
sured  the  Exposition  officials  that  these  rates  will  pre 
vail  during  the  Exposition  period.  Rooms  occupied  by 
one  person  may  be  obtained  in  San  Francisco  by  the 
day  from  $1.00  up.  Rooms  with  baths,,  $1.50  up.  San 
Francisco  is  noted  for  the  number  and  variety  of  her 
restaurants,  where  substantial  meals  can  be  obtained 
from  25c  to  $1.00.  It  is  generally  conceded  that, 
quality  for  quality,  the  San  Francisco  restaurant  prices 
are  from  20  per  cent  to  40  per  cent  below  those  of 
New  York  City.  The  visitor  to  the  Panama-Pacific 
Universal  Exposition  can  be  assured  of  the  fact  that 
he  will  not  be  over-charged  by  the  hotels  and  restaur 
ants.  He  can  live  on  the  fat  of  the  land  and  that  at  a 
price  well  within  his  means. 

A  great  Exposition  hotel  to  be  erected  in  the  grounds 
will  make  a  specialty  of  catering  to  visitors  to  the 
Exposition.  The  Inside  Inn  will  be  commodious,  with 
a  standard  of  quality  equal  to  first-class  city  hotels. 
It  will  be  located  in  a  beautiful  and  central  spot  adja 
cent  to  the  Exposition  Palaces  and  San  Francisco  Bay. 
The  rates  will  range  from  $1.00  to  $10.00  per  day  for 
each  person  (European  Plan),  according  to  size  and  lo 
cation  of  rooms.  Parties,  either  of  women  or  men,  may 
be  accommodated  at  very  reasonable  rates  in  rooms 
containing  several  beds.  Breakfast  will  be  served  for 
50c,  luncheon  50c,  and  dinner  $1.00.  Meals  will  also  be 
served  a  la  carte.  In  addition  there  will  be  a  ladies' 
grill,  a  gentlemen's  cafe,  a  lunch  room  and  private  din 
ing  rooms. 

The  Inside  Inn,  being  within  the  Exposition  grounds, 
will  be  subject  to  the  rules  and  regulations  of  the  Ex 
position,  and  no  abuses  or  over-charges  will  be  per 
mitted. 

So  that,  with  over  2,000  hotels  and  apartment  houses 
already  built  and  dozens  more  going  up,  the  accommo 
dations  in  the  trans-bay  cities,  and  the  spacious  In 
side  Inn,  there  will  be  ample  room  for  the  millions  of 
visitors  expected  in  1915. 

WELFARE  WORK: 

The  Woman's  Board  is  organizing  a  comprehensive 
system  of  welfare  work,  one  which  will  include  a 
traveler's  aid  department,  information  bureau  and  dom 
icile  registers.  It  will  mean  that  any  woman  of  any 
country  may  come  to  San  Francisco  during  the  Ex 
position  and  rest  assured  of  protection.  The  organi 
zation  will  include  representatives  of  every  nationality 
and  every  religion. 

SEEING  SAN  FRANCISCO: 

San  Francisco  in  itself  is  a  wonderful  exposition  as 
to  what  man  can  accomplish  in  the  building  of  a  city. 
The  entire  business  section  and  a  great  part  of  the 
residence  section  has  been  beautifully  and  strongly 
re-built  at  a  total  cost  of  just  about  what  it  has  taken 
to  dig  the  Panama  Canal— $375,000,000.  The  visitor 
to  the  Exposition  can  well  afford  to  spend  another  week, 
taking  in  the  beauties  and  wonderful  sights  of  San 
Francisco— its  Golden  Gate  Park,  Golden  Gate,  Seal 
Rocks,  splendid  harbor,  markets,  military  reservations, 
Old  Mission,  Chinatown,  Italian  section,  shipping, 
wharves,  etc. 


WONDERFUL  SIDE  TRIPS: 

With  San  Francisco  as  a  center,  the  visitor  has  the 
opportunity  of  making  some  easy  side  trips  to  places  of 
interest  and  the  wonders  of  California — as  Stanford 
University  at  Palo  Alto,  University  of  California  at 
Berkeley,  the  Mare  Island  Navy  Yard,  Mt.  Tamalpais, 
with  its  "crookedest  railway  in  the  world;"  the  Muir 
Redwoods,  Piedmont  Springs,  Lake  Merritt,  and  the 
Ocean  Boulevard  automobile  drive,  and  the  great  in 
terior  valleys  of  California  with  their  golden  harvest 
of  fruit,  and  a  little  further  afield,  the  unique,  awe- 
inspiring  Yosemite  Valley,  Lake  Tahoe  and  the  beau 
tiful,  snow-capped  Mount  Shasta. 
CLIMATE: 

San  Francisco  offers  a  cool  coast  summer  climate 
with  no  rain;  a  winter  climate  without  snow,  ice,  or 
blizzard. 

The  annual  mean  temperature  of  San  Francisco  is 
56  degrees  Fahrenheit.  September  is  the  warmest,  and 
January  the  coldest  month.  The  mean  temperature  of 
September  is  59.1  degrees,  and  of  January  49.2.  In  the 
last  20  years  there  have  been  only  27  days  during  which 
the  temperature  exceeded  90  degrees,  and  in  the  same 
period  it  has  not  fallen  below  32  degrees,  the  freezing 
point.  The  differences  between  day  and  night  temper 
atures  are  small.  The  warmest  hour,  2  p.  m.,  has  a 
mean  temperature  of  59.2,  and  the  coolest  hour,  6  a.  m., 
has  a  mean  temperature  of  50.9  degrees. 

The  following  shows  the  average  number  of  rainy 
days  during  the  months  of  the  Exposition  period,  the 
data  being  taken  from  official  records  covering  62  years: 
March,  11  rainy  days;  April,  ^6;  May,  4;  June,  1; 
July,  0;  August,  0;  September,  2;  October,  4;  Nov 
ember,  7. 
IMPORTANT  HINT  ON  CLOTHING: 

Visitors  to  San  Francisco  from  Eastern,  Middle  Wes 
tern  and  Southern  States  should  note  the  average  tem 
peratures  stated  above  and  prepare  in  conformity 
thereto.  The  temperature  of  San  Francisco  practically 
the  year  around  is  about  that  of  middle  April  or  early 
May  in  New  York,  London  or  Chicago.  Do  not  come 
clad  for  a  hot  Eastern  summer.  Light  overcoats  and 
wraps  are  always  in  demand  in  the  evening.  From 
April  to  November  umbrellas  may  safely  be  left  at 
home. 
PROGRESS: 

The  Exposition  will  open  on  time.  All  the  Divisions 
are  working  in  full  force.  The  Palace  of  Machinery 
is  nearly  completed,  and  the  other  Exhibit  Palaces  are 
under  construction  by  time  contracts,  and  will  be  ready 
for  occupancy  by  August,  1914.  The  grounds  are  being 
made  ready.  Thousands  of  shrubs  and  plants  and 
groves  of  trees  are  being  transplanted.  The  Statuary 
is  being  molded  in  great  workshops  on  the  grounds 
from  models  by  world-renowned  sculptors.  The  designs 
of  the  Mural  Paintings  by  celebrated  masters  in  the 
art  are  in  hand.  The  Exhibit  space  is  already  over 
subscribed  and  the  selective  work  in  process.  Some  of 
the  leading  amusement  attractions  are  now  being  in 
stalled.  The  exploitation  of  the  enterprise  goes  for 
ward  in  all  the  principal  nations  of  the  earth.  The  out 
look  is  bright  for  one  of  the  greatest  Universal  Ex 
positions  in  history,  and  the  Panama-Pacific  Interna 
tional  Exposition  will  open  FEBRUARY  20TH,  1915. 
PLAN  NOW  to  Visit  this  great  Exposition 


Conbensfcb 


Concerning  the 

Panama-  Pacific 

Universal 
Exposition 

San  Francisco 

1915 


ISSUED  OCTOBER  :   1913 


University  of  California  •  Berkeley 


r  Issued  by  Division  of  Exploitation 

L  Panama- Pacific  International  Exposition  J 


FACTS  ABOUT  THE 

1915 
UNIVERSAL  EXPOSITION 


HISTORICAL: 

The  Panama-Pacific  International  Exposition,  which 
is  the  nation's  celebration  of  the  completion  of  the 
Panama  Canal,  will  cost  at  least  $50,000,000.  In  this 
respect,  as  well  as  in  the  matter  of  exhibits  and 
artistic  conception,  it  will  be  vastly  greater  than  any 
world's  exposition  that  has  ever  been  held. 

The  Exposition  gates  will  be  opened  February  20th, 
and  will  close  December  the  4th,  1915,  giving  an  Ex 
position  period  of  288  days. 

The  foundation  for  the  great  Exposition  was  laid 
in  the  raising  of  an  original  fund  of  $17,500,000,  which 
amount  was  pledged  to  it  by  the  people  of  San  Fran 
cisco  and  California  before  Congress  was  asked  to  give 
it  official  governmental  recognition. 

Of  this  $17,500,000,  a  sum  of  more  than  $4,000,000 
was  raised  within  two  hours  by  popular  subscription  at 
a  great  mass  meeting  held  in  the  Merchants'  Exchange 
Building  during  April,  1910.  This  popular  subscription 
was  later  increased  by  other  pledges  to  the  amount  of 
$7,500,000. 

In  addition  to  the  popular  subscription  fund,  the 
State  of  California  has  taxed  itself  in  the  sum  of  $5,- 
000,000  to  aid  the  Exposition  and  the  city  of  San  Fran 
cisco  has  authorized  $5,000,000  worth  of  bonds  for 
the  same  purpose. 

Approximately  $3,000,000  more  is  made  possibly 
available  through  an  action  by  the  legislature  permit 
ting  the  counties  of  the  State  to  levy  a  tax  not  to 
exceed  6  cents  on  each  $100  assessed  valuation  to  de 
fray  the  cost  of  county  displays  at  the  Exposition. 

Of  the  58  counties  in  the  State  of  California,  44  have 
already  levied  a  tax  for  participation. 

On  January  31st,  1911,  the  National  House  of  Repre 
sentatives  took  final  action  upon  the  matter  of  extend 
ing  federal  recognition  and  brought  to  an  end  a  friend 
ly  fight  between  San  Francisco  and  New  Orleans,  which 
had  been  contending  for  months  for  the  honor  of  hold 
ing  the  exposition. 

San  Francisco  won  its  case  before  the  House  of  Rep 
resentatives  by  a  vote  of  188  to  159. 

On  February  8,  1911,  the  Senate  Committee  of  Con 
gress  reported  unanimously  in  favor  of  San  Francisco 
and!  the  bill  was  passed  a  few  days  later. 


It  was  signed  by  President  Taft  on  February  15th, 
1911. 

Ground  was  broken  for  the  Exposition  on  October 
14th,  1911,  President  Taft  turning  the  first  spadeful  of 
earth  which  marked  the  actual  era  of  exposition  con 
struction. 

On  February  2nd,  1912,  President  Taft,  assured  that 
the  necessary  funds  were  available  and  that  a  proper 
site  had  been  selected  for  the  holding  of  the  Exposi 
tion,  issued  a  proclamation  inviting  the  nations  of  the 
world  to  participate. 

OFFICIALS  OF  EXPOSITION: 

President Charles  C.  Moore 

Vice    Presidents 

Wm.  H.  Crocker,  R.  B.  Hale,  M.  H.  de  Young,  I.  W. 
Hellman,  Jr.,  Leon  Sloss  and  James  Rolph,  Jr. 

Secretary R.  J.  Taussig 

Treasurer A.  W.  Foster 

Director-in-Chief Dr.  Frederick  J.  V.  Skiff 

Executive  Secretary Joseph  M.  Gumming 

General  Attorney Frank  S.  Brittain 

Comptroller Rodney  S.  Durkee 

Directors  of  Divisions. 

Works Harris  D.  H.  Connick 

Exhibits Asher    Carter   Baker 

Concessions Frank  Burt 

Exploitation George  Hough  Perry 

Traffic  Manager A.  M.  Mortensen 

FOREIGN  PARTICIPATIONS: 

So  far  the  following  foreign  countries  have  accepted 
the  nation's  invitation  to  participate  in  the  Exposition. 

Argentina,  Bolivia,  Brazil,  Canada,  Chili,  China, 
Costa  Rica,  Cuba,  Denmark,  Dominican  Republic,  Ecu 
ador,  France,  Guatemala,  Hawaii,  Hayti,  Holland, 
Honduras,  Japan,  Liberia,  Mexico,  Nicaragua,  Panama, 
Peru,  Portugal,  Salvador,  Sweden,  Uruguay,  Venezuela, 
Philippine  fehtgfls,  New  Zealand. 

The  following  nations  have  already  selected  their 
sites: 

BOLIVIA — Dedicated  a  site  June  12th,  1913.  Horace 
G.  Knowles,  Envoy  Extraordinary  and  Minister 
Plenipotentiary  of  the  United  States  to  Bolivia. 

CHINA — Dedicated  a  site  October  24th,  1912.  Doc 
tor  Chin-tao  Chen,  Commissioner. 

DOMINICAN  REPUBLIC— Dedicated  a  site  May  26th, 
1913.  Doctor  Francisco  J.  Peynado,  Envoy  Ex 
traordinary  and  Minister  Plenipotentiary  of  the  Do 
minican  Republic  to  the  United  States. 

FRANCE— Dedicated  a  site  September  5th,  1913.  Al 
bert  Tirman,  Roger  Sandoz,  Gaston  de  Pellerin  de 
Latouche,  Alfred  Savy,  Raphael  Monnet,  Commis 
sioners. 

GUATEMALA— Dedicated  a  site  July  14th,  1913.  Min 
ister  Joaquin  Mendez,  Commissioner. 

HONDURAS— Dedicated  a  site  July  14th,  1913.  Minis 
ter  Joaquin  Mendez,  Commissioner. 

HOLLAND— Dedicated  a  site  December  llth,  1912. 
Jonkheer  London,  Envoy  Extraordinary  and  Min 
ister  Plenipotentiary  for  the  Netherlands. 


JAPAN— Dedicated  a  site  September  18th,  1912.  Har- 
uki  Yamawaki,  Goichi  Takeda,  Yoshikatsu  Kata- 
yama,  Commissioners. 

PERU — Dedicated  a  site  July  llth,  1913.  Frederico 
Alphonso  Pezet,  Envoy  Extraordinary  and  Minister 
Plenipotentiary  of  Peru  to  the  United  States. 

PORTUGAL — Dedicated  a  site  November  26th,  1912. 
Honorable  J.  Batalha  de  Freitas,  Portuguese  Min 
ister  to  China  and  Japan,  Commissioner. 

SWEDEN— Dedicated  a  site  November  12th,  1912.  Mr. 
John  Hammar,  Commissioner. 

ARGENTINE  REPUBLIC— Dedicated  a  site  June  23rd, 
1913.  Romulo  S.  Naon,  Envoy  Extraordinary  and 
Minister  Plenipotentiary  of  the  Argentine  Republic 
to  the  United  States,  Commissioner. 

DENMARK — Dedicated  a  site  March  15th,  1913.  Min 
ister  C.  Brim,  Commissioner. 

BRAZIL — Dedicated  a  site  July  1st,  1913.  Doctor 
Lauro  Muller,  Commissioner. 

PANAMA— Dedicated!  a  site  on  October  10,  1913,  the 
day  which  marked  the  celebration  in  honor  of  the 
removal  of  the  last  obstacle,  the  Gamboa  dyke,  and 
completed  the  Panama  Canal.  Senor  Don  J.  E.  Le- 
fevre,  First  Secretary  of  Legation  at  Panama,  Com 
missioner. 

STATE  PARTICIPATION: 

Up  to  September  20th  the  following  states  had  ac 
cepted  the  invitation  to  participate,  dedicated  their 
sites  and  made  appropriations: 

Date  of  Amount 

State —                                 Dedication.   Appropriated. 
Arizona    July    5,  1912 

2.  Colorado  

3.  Hawaii   May     8,1912 $100,000 

4.  Idaho  March  22,  1912 100,000 

5.  Illinois  June  24,  1912 300,000 

6.  Indiana   Oct.  22,  1912 90,000 

7.  Iowa 

8.  Kansas 40,000 

9.  Kentucky June  20,  1912 

10.  Louisiana 

11.  Maryland 

12.  Massachusetts  Feb.     4,1913 250.000 

13.  Minnesota    Dec.  11,  1912 

14.  Missouri April    5,  1912 100,000 

15.  Montana   March  22,  1912 

16.  Nebraska    May    8,1912 

17.  Nevada    March  14,  1912 100,000 

18.  New  Jersey June  17,  1912 200,000 

-19.  New  Mexico... 


20.  New  York   Nov.  29,  1912 700,000 

21.  North  Dakota Sept.  16,  1913 35,000 

22.  Ohio    Oct.  10,  1912 

23.  Oklahoma Sept.  16,  1913 

24.  Oregon    March  14,  1912 175,000 

25.  Pennsylvania July    5,1912 300,000 

26.  The  Philippines March  30,  1912 250,000 


28.     South  Dakota   March  30,  1912 


.     29. 

30.  Utah    March  22,  1912 50,000 

31.  Washington    March  22,  1912 175,000 


32.    West  Virginia  .......  Nov.  29,  1912  ......     75,000 


34.  Porto  Eico  ..........  May  22,  1913 

35.  Wisconsin   .............................     75,000 

CLASSIFICATION  OF  EXHIBITS: 

The  Division  of  Exhibits  under  the  charge  of  the 
Director  of  Exhibits  is  composed  of  eleven  Depart 
ments,  each  of  which  is  in  charge  of  a  Chief.  These 
Departments  are  as  follows: 

(a)  Fine  Arts,  (b)  Education,  (c)  Social  Economy, 
(d)  Liberal  Arts,  (e)  Manufactures  and  Varied  Indus 
tries,  (f)  Machinery,  (g)  Transportation,  (h)  Agricul 
ture,  (i)  Live  Stock,  (k)  Horticulture,  (1)  Mines  and 
Metallurgy. 

Each  of  these  Departments  is  now  organized  and  is 
pursuing  an  active  campaign  in  getting  together  an 
interesting  diversity  of  exhibits,  which  will  be  of 
highly  educational  value.  Such  progress  has  been  made 
that  there  are  already  on  file  a  great  variety  of  appli 
cations  for  exhibit  space. 

PURPOSES  OF  1915  EXPOSITION: 

It  is  the  purpose  of  this  Exposition  to  bring  together 
the  achievements  and  activities  of  the  world  during  the 
past  decade  for  inspection  and  study  by  world  experts, 
and  for  the  instruction  and  information  of  all  classes. 

The  classification  is  comprehensive  and  representa 
tive  —  a  contemporary  record  for  the  congress  of  the  hu 
man  race  —  and  has  been  reviewed  by  international 
authorities. 

INFORMATION  FOR  EXHIBITORS: 

Qualified  exhibitors  will  be  those  corporations,  firms 
or  individuals  who  have  produced  the  article,  object,  or 
material  exhibited,  but  those  who  have  importantly 
aided  or  co-operated!  in  such  production  may  be  given 
proportionate  consideration. 

To  encourage  the  exhibiting  of  machinery  in  motion, 
an  especially  low  rate  for  motor  current  is  made  for 
exhibitors. 

This  is  a  contemporaneous  Exposition.  Commercial 
articles  manufactured  prior  to  1905  will  not  be  re 
viewed  for  award.  Historical  material  will  be  given 
no  award  value. 

The  country  where  an  exhibit  is  produced  and  not 
the  citizenship  of  the  exhibitor,  will  determine  the  na 
tionality  of  the  exhibit. 

No  charge  will  be  made  for  space  allotted  for  exhib 
itors. 

No  charge  will  be  made  for  space  allotted  for  build 
ings  of  foreign  governments,  of  the  State,  Territorial  or 
District  Governments  of  the  United  States. 

The  main  exhibition  palaces  will  be  opened  to  vis 
itors  at  nine  (9)  o'clock  a.  m.  each  day  and  will  be 
closed  at  the  hour  of  sunset,  except  the  Art  Palace, 
which,  at  stated  times,  may  be  open  after  sunset. 

EXHIBITS  OF  MACHINERY: 

In  Machinery  Palace  will  be  collected  an  exhibit  of 
machinery  and  electrical  apparatus  designed  to  be  of 


special  educational  value  to  the  public,  as  well  as  tech 
nical  men.  The  close  relationship  of  electrical  and  me 
chanical  apparatus  has  caused  these  products  to  be 
placed  in  one  building  rather  than  to  have  a  separate 
building. 

Improvements  in  the  last  few  years  on  the  many 
types  of  machinery  will  insure  some  new  and  interest 
ing  exhibits  not  before  placed  in  any  Exposition. 

Near  the  Palace  of  Machinery  will  be  a  build 
ing  known  as  the  G-as  and  Fuels  Building,  in  which 
will  be  exhibited  a  boiler  plant,  gas  producers,  proc 
esses  of  welding  and  other  features  requiring  heat  or 
fire,  and  which  will  make  exhibits  of  unusual  interest. 

In  Machinery  Hall  there  will  be  installed  4  over 
head  traveling  cranes,  2  of  30  tons  capacity  in  the  cen 
tral  bay  of  the  building  and  one  of  20  tons  capacity, 
in  each  of  the  two  adjacent  bays.  These  cranes  span  a 
distance  of  nearly  70  feet  and  run  on  tracks  through 
out  the  length  of  the  building. 

As  a  means  of  extending  the  range  of  educational 
value  of  machinery  exhibits,  many  machines  will  be  in 
operation.  Mechanical  and  electrical  equipments  will 
be  connected  up  so  as  to  show  their  uses,  and  the  in 
terior  construction  of  many  machines  will  be  shown  by 
being  taken  apart  or  sections  cut  therein.  Also  an  in 
teresting  feature  will  be  the  illustration  of  many  proc 
esses  of  manufacture  by  showing  material  in  different 
stages,  between  raw  material  and  the  finished  product. 


TRANSPORTATION  EXHIBITS: 

At  other  international  expositions  that  celebrated  a 
historical  event  the  historical  side  of  Transportation 
was  featured  both  in  the  development  of  motive  power, 
as  well  as  in  the  development  of  permanent  way.  As 
this  Exposition  is  entirely  contemporaneous,  and  his 
torical  matter  has  no  award  value,  such  exhibits  will 
be  absent;  but  on  account  of  the  great  development  of 
the  motor  boat  industry  and  aerial  navigation  these 
two  groups  will  be  thoroughly  represented,  both  in  the 
building  and  in  outdoor  exhibits.  The  Aviation  Field 
will  offer  opportunity  of  showing  the  rapid  develop 
ment  in  the  art  and  science  of  the  invasion  of  the  air, 
for  exhibition  purposes  and  for  the  general  instruc 
tion  of  the  public. 

The  public  will  become  acquainted  with  the  motor 
manufacture  and  the  operation  of  the  various  aero 
nautic  devices  that  are  being  produced  in  this  coun 
try  and  abroad. 

In  this  building  will  be  shown  the  exhibits  of  all 
the  great  steamship  companies;  the  water  transporta 
tion  of  all  countries;  their  navigation  and  commerce; 
characteristic  boats  of  all  nations;  sail  and  steam 
yachts,  to  be  generally  shown  by  models. 

The  electric  companies  are  showing  the  latest  appli 
cation  of  electricity  to  the  agency  of  transportation. 
A  locomotive  exhibit  will  illustrate  the  latest  types; 
car  exhibits  will  show  the  modern  development  of 
street  car  equipment;  and  there  will  be  a  complete 
showing  of  railway  supplies,  including  all  the  new 
inventions  and  appliances  used  for  the  protection  of 
life  and  property  in  this  connection. 


DELIVERY  AND  INSTALLATION: 

The  delivery  and  installation  of  exhibits  have  been 
made  a  special  study  by  the  Exposition  Management. 

Exhibits  of  every  character  from  every  part  of  the 
world  may  be  landed  directly  at  the  special  docks  on 
the  Exposition  grounds.  The  same  facilities  will  be 
offered  in  the  case  of  railway  shipments,  which  will 
enable  cars  to  be  lightered  direct  from  the  various 
tidewater  terminals  of  the  railroads  to  the  Exposition. 
Furthermore,  there  will  be  railroad  tracks  about  the 
grounds  and  into  the  buildings,  and  ample  openings 
will  be  provided  in  the  buildings  to  admit  large  ex 
hibits. 

Exhibits  may  be  consigned  directly  to  the  space 
to  be  occupied  through  a  Terminal  Company  which  is 
incorporated  within  the  Exposition  Company  for  re 
ceiving  and  transferring  exhibits.  This  will  relieve  the 
exhibitor  of  any  necessity  of  handling  his  exhibit  fur 
ther  than  to  consign  it  to  the  President  of  the  Exposi 
tion.  Exhibits  will  be  handled  at  published  tariff 
rates,  and  there  will  be  no  annoyance  from  many  small 
charges  incident  to  transferring  material  from  the 
trunk  lines  to  the  exhibit  building  which  it  is  to 
occupy.  These  matters  are  under  charge  of  the  Traf 
fic  Department. 

TRAFFIC  DEPARTMENT: 

The  Traffic  Department  is  preparing  data  for  a  book 
entitled,  ' '  Traffic  Rules  and  Regulations. ' '  This  book, 
when  completed,  will  show  available  routes  and  the 
basis  of  rates  to  San  Francisco  on  exhibits  from  all 
parts  of  the  world.  It  will  give  full  instructions  con 
cerning  customs  regulations  of  the  United  States  Gov 
ernment  on  exhibits,  and  will  also  enumerate  the  va 
rious  transportation  lines,  both  rail  and  water,  through 
out  the  country  that  have  announced  special  rates  on 
exhibits.  It  will  also  contain  full  instructions  regard 
ing  the  delivery  of  exhibits  to  allotted  space;  the 
storage  of  packing  cases,  etc.  Full  instructions  will 
also  be  given  pertaining  to  the  return  of  exhibits  at 
the  close  of  the  Exposition  to  their  point  of  origin. 

MILITARY  PARTICIPATION: 

This  Department  is  under  the  active  management 
of  Major  Sydney  A.  Cloman.  United  States  Army, 
who  has  been  detailed  for  this  purpose  by  the  War 
Department. 

The  setting  of  the  Exposition  grounds,  fronting  on 
beautiful  San  Francisco  Bay  and  directly  adjoining 
Fort  Mason  on  one  side  and  the  Presidio  on  the  other 
is  ideally  located  for  both  military  and  naval  displays 
and  the  serious  study  of  all  matters  pertaining  to  any 
branch  of  those  services.  Directly  east  of  the  grounds 
are  the  newly  completed  Transport  Docks,  from  which 
sails  the  Government  fleet  that  keeps  us  in  touch  with 
our  Island  possessions  in  the  Pacific. 

Across  the  Golden  Gate  on  the  Marin  Hills  frown 
the  highest  seacoast  batteries  in  the  United  States. 
On  the  west  is  the  Presidio,  the  ancient  Spanish  strong 
hold,  which  is  now  probably  the  most  important  army 
post  in  the  United  States,  containing  a  large  garrison 
of  cavalry,  artillery,  infantry,  and  the  technical  and 


staff  corps.  Here  military  work  is  practically  contin 
uous,  varying  from  teaching  the  awkward  "rooky" 
how  to  walk,  to  night  practice  with  the  great  concealed 
sea-coast  batteries  at  a  five-mile  range.  Visitors  may 
also  get  permission  to  visit  many  other  forts  around 
the  Bay  that  taken  together  make  this  one  of  the  most 
strongly  fortified  harbors  in  the  world. 

In  the  Exposition  proper  it  is  the  intention  of  the 
Administration  to  make  the  military  features  unique 
and  much  more  important  than  ever  seen  before  in  an 
Exposition. 

An  International  Military  Tournament  will  be  held 
and  it  is  assured  that  organizations  will  compete  from 
many  foreign  armies,  the  organized  militia  of  our  va 
rious  states,  military  schools  and  cadet  corps.  Com 
petitions  will  also  be  arranged  between  the  uniform 
ranks  of  the  various  fraternal  societies. 

NAVAL  PARTICIPATION: 

Secretary  of  the  Navy,  Josephus  Daniels,  has  ex 
pressed  his  approval  of  sending  the  Atlantic  Fleet 
through  the  Panama  Canal  and  thence  to  the  Exposi 
tion  in  1915. 

Commander  David  Foote  Sellers,  U.  S.  N.,  has  beem 
detailed  by  the  Navy  Department  to  act  as  Naval  Aide 
to  the  President  of  the  Panama-Pacific  International 
Exposition. 

The  Naval  participation  at  this  Exposition  promises 
to  surpass  all  previous  events  of  its  kind,  as  there  is 
every  assurance  that  the  nations  of  the  world  will  send 
their  battleships  to  the  Exposition  shortly  after  the 
gates  are  opened. 

DEPARTMENT  OF  LIBERAL  ARTS: 

Liberal  Arts  rank  high  in  the  Classification  of  ex 
hibits  because  they  embrace  the  Applied  Sciences  which 
indicate  the  result  of  man's  education  and  culture,  il 
lustrate  his  tastes,  and  demonstrate  his  inventive  gen 
ius,  scientific  attainment  and  artistic  expression. 

The  Department  of  Liberal  Arts  will  occupy  one  en 
tire  building  styled  the  Palace  of  Liberal  Arts,  cen 
trally  located  and  forming  one  of  the  leading  elements 
in  the  main  Exposition  picture.  This  splendid  Palace 
is  directly  opposite  the  main  entrance  to  the  Exposition 
Grounds  and  is  approximately  585  feet  long,  470  feet 
wide  and  65  feet  high,  covering  nearly  six  acres. 

LIVE  STOCK: 

In  keeping  with  the  general  plan  of  the  Exposition 
the  Department  of  Live  Stock  will  be  presented  in  a 
better  phase  than  has  heretofore  characterized  such 
exhibitions.  Competitions  for  the  $175,000  in  prize 
money  appropriated  by  the  Exposition,  and  for  the  sup 
plemental  premiums  offered  by  the  breeders'  associa 
tions  will  take  place  in  the  months  of  October  and  No 
vember.  In  addition  to  this  there  will  be  a  continuous 
Live  Stock  display  from  February  20th  to  December 
4th.  In  housing,  arrangements  of  the  classification  and 
arrangements  of  the  exhibits,  the  Department  of  Live 
Stock  at  San  Francisco  will  demonstrate  the  advance 
ment  that  has  been  made  since  former  World  Exposi 
tions. 


Special  events  include  Universal  Polo,  an  Interna 
tional  Cavalry  Contest,  two  harness  horse  Racing 
Meets,  and  the  carrying  on  of  a  series  of  demonstra 
tions  which  will  teach  everything  that  is  new  in  this 
important  industry. 

EDUCATION: 

The  educational  exhibits  will  show  development  since 
1905  and  by  specializing  on  promising  movements  and 
reforms  will  seek  to  forecast  the  education  of  tomor 
row.  There  will  be  a  comparative  exhibit  of  the  educa 
tional  systems  of  all  nations  participating  and  a  com 
prehensive  demonstration  of  educational  work  in  the 
United  States  in  all  its  phases  from  kindergarten  to 
university. 

A  special  effort  will  be  made  to  show  the  relation  that 
education  has  borne  to  the  general  industrial  advance 
of  the  past  ten  years. 

CONVENTIONS  AND  CONGRESSES: 

The  Exposition  has  organized  a  "Bureau  of  Con 
ventions  and  Societies"  to  have  charge  of  all  arrange 
ments  for  Conventions  and  Congresses  to  meet  in  San 
Francisco  in  1915.  This  work  will  be  under  the  follow 
ing  general  heads: 

1.  National  and  international  gatherings  held  under 
the  auspices  of  particular  societies; 

2.  Learned  societies; 

3.  Conventions; 

4.  Information  as  to  hotels,  transportation  routes 
and  rates,  as  well  as  places  of  interest  throughout  the 
Pacific  Coast. 

The  Bureau  will  furnish  full  and  accurate  informa 
tion  regarding  hotel  rates  and  facilities,  halls,  trans 
portation  routes  and  rates,  and  such  other  information 
as  may  be  desired  by  organizations  planning  to  meet 
in  San  Francisco  in  1915. 


DESCRIPTION  OF  SITE: 

The  site  chosen  for  the  Exposition  proper  comprises 
a  tract  of  approximately  635  acres,  including  a  portion 
of  the  Harbor  View  district  and  government  property 
within  the  Presidio  and  Fort  Mason.  It  has  a  frontage 
of  nearly  three  miles  on  the  Bay  of  San  Francisco  just 
within  the  Golden  Gate  and  is  in  a  natural  basin  sur 
rounded  by  hills. 

The  Grounds  of  the  1915  Exposition  adjoin  a  great 
military  reservation  with  its  forts  and  parade  grounds, 
and  close  by  is  the  magnificent  Golden  Gate  Park 
along  whose  front  the  ocean  breaks. 

Ten  acres  will  be  devoted  to  the  government  ex 
hibit,  40  acres  to  State  Buildings  and  37  to  foreign 
buildings. 

Sixty-five  acres  have  been  set  aside  for  the  Amuse 
ment  concessions  and  an  equal  space  for  the  Live  Stock 
Exhibits. 

PALACE  OF  MACHINERY: 

The  Palace  of  Machinery  will  be  the  largest  building 
erected  on  the  Exposition  site.  It  will  be  968  by  368 


feet.  One  mile  and  a  half  of  cornices  will  be  used 
in  ornamenting  the  building.  It  will  contain  1500  tons 
of  steel  (bolts  and  washers),  and  in  construction  four 
carloads  of  nails  will  be  used.  Eight  million  feet  of 
lumber  will  also  be  necessary  for  this  structure.  The 
arched  trusses  of  this  building  will  be  75  feet  wide  and 
they  will  be  placed  three  in  a  row.  These  trusses  weigh 
in  the  neighborhood  of  four  tons  each.  Messrs.  Ward 
and  Blohme  are  the  architects. 

THE  COURT  OF  ABUNDANCE: 

The  architecture  of  the  Court  of  Abundance,  de 
signed  by  Louis  C.  Mullgardt,  will  be  striking,  partak 
ing  of  the  Oriental  phase  of  the  Spanish-Moorish  archi 
tecture.  The  court  will  be  dedicated  to  music,  dancing 
and  acting;  it  is  designed  for  pageantry,  and  will  con 
stitute  the  proper  setting  for  Oriental  and  modern 
drama  upon  a  colossal  scale.  Here  will  assemble  many 
of  the  fascinating  pageants  that  will  come  from  the 
concession  center  to  draw  visitors  to  the  amusement 
features  or  Midway  of  the  Exposition. 

PALACE  OF  FINE  ARTS: 

The  Palace  of  Fine  Arts,  designed  by  B.  R.  Maybeck, 
will  be  one  of  the  most  notable  exposition  buildings 
ever  constructed.  Its  length  from  north  to  south  de 
scribes  an  arc  eleven  hundred  feet  long.  In  this  classi 
cal  structure  will  be  assembled  the  notable  paintings 
of  the  world.  The  Fine  Arts  Palace  will  face  upon  a 
great  lagoon  from  whose  surface  its  quiet  and  beauti 
ful  architecture  will  be  reflected.  It  will  be  a  fireproof 
structure. 

FESTIVAL  HALL: 

Festival  Hall,  designed  by  Robert  Farquhar  of  Los 
Angeles,  will  be  adapted  to  many  of  the  great  con 
ventions  and  congresses  to  be  held.  The  hall  will  con 
tain  seats  for  about  three  thousand  people,  a  huge  pipe 
organ  and  facilities  for  orchestral  performances,  as 
well  as  some  ten  halls  of  varying  sizes  for  great  meet 
ings  and  assemblages. 

COURT  OF  THE  FOUR  SEASONS: 

One  of  the  most  beautiful  of  the  great  inner  courts 
at  San  Francisco  in  1915  will  be  the  Court  of  the  Four 
Seasons,  or  great  west  court.  Hadrian's  Villa,  one  of 
the  historic  Roman  Palaces,  is  undoubtedly  the  inspira 
tion  for  this  court,  which  is  designed  by  Mr.  Henry 
Bacon  of  New  York. 

PALACE  OF  HORTICULTURE: 

The  Palace  of  Horticulture  will  be  constructed  al 
most  entirely  of  glass  and  will  cover  over  five  acres. 
It  will  be  surmounted  by  a  dome  150  feet  in  height; 
it  will  be  672  feet  long  and  its  greatest  width  will  be 
320  feet,  an  imposing  nave  80  feet  in  height  will 
run  the  length  of  the  building,  and  paralleling  the  cen 
tral  nave  there  will  be  (one  on  either  side)  two  side 
aisles,  each  fifty  feet  in  height.  It  is  designed  by 
Messrs.  Bakewell  and  Brown  of  San  Francisco. 


TOWER  OF  JEWELS: 

From  an  architectural  viewpoint  the  dominating  fea 
ture  of  the  Panama-Pacific  International  Exposition 
will  be  the  great  Tower  of  Jewels  rising  at  the  south 
ern  entrance  of  the  Court  of  the  Sun  and  Stars.  This 
tower,  designed  by  Messrs.  Carrere  and  Hastings  of 
New  York,  will  be  426  feet  in  height. 


THE  COURT  OF  THE  SUN  AND  STARS: 

The  Court  of  the  Sun  and  Stars  will  be  the  most 
magnificent  feature  of  the  Exposition  and  will  be  seven 
hundred  by  nine  hundred  feet  in  its  dimensions.  In 
its  center  the  court  will  contain  a  sunken  garden,  and 
in  its  northern  axis,  between  the  Agricultural  and 
Transportation  Buildings,  will  be  a  great  pool  of  water 
embellished  with  statuary  and  fountains  and  bordered 
by  tropical  growth.  Messrs.  McKim,  Mead  and  White 
of  New  York  are  the  designers. 

EXPOSITION  AUDITORIUM: 

The  Exposition  Auditorium  will  be  of  stone  and  will 
grace  the  Civic  Center  of  San  Francisco.  It  will  be  a 
lasting  monument  of  the  Panama-Pacific  International 
Exposition,  the  Exposition  management  having  set 
aside  $1,000,000  for  its  erection  and  the  City  and 
County  of  San  Francisco  having  paid  $701,437.08  for 
the  site  of  the  old  Mechanics  Pavilion.  This  structure 
will  be  four  stories  and  the  main  auditorium  will  ac 
commodate  12,000.  Messrs.  John  Galen  Howard,  Fred 
erick  H.  Meyer  and  John  Reid,  Jr.,  are  the  architects. 

CALIFORNIA  BUILDING: 

The  California  Building  will  be  in  the  Old  Mission 
style  and  was  designed  by  George  W.  Kelham.  It  will 
cover  approximately  365x525  feet,  will  be  two  stories 
in  height  and  its  construction  and  furnishings  will  rep 
resent  an  outlay  of  $500,000.  The  building  will  be  pro 
vided  with  a  grand  ball  room  54x126  feet.  One  hun 
dred  and  thirty  thousand  feet  of  display  space  is  pro 
vided  for  California  county  exhibits.  This  has  all  been 
reserved. 

HOTEL  ACCOMMODATIONS: 

San  Francisco  is  second  only  to  New  York  in  the 
number  and  quality  of  her  hotel  accommodations.  At 
present  there  are  over  2,000  hotels  and  apartment 
houses  in  San  Francisco.  This  number  is  supplement 
ed  by  the  many  up-to-date  hostelries  of  the  trans-bay 
cities  of  Oakland,  Berkeley  and  Alameda.  Very  rea 
sonable  rates  are  in  force  and  the  hotel  association 
has  assured  the  Exposition  Officials  that  these  rates 
will  prevail  during  the  Exposition  period.  Rooms  oc 
cupied  by  one  person  may  be  obtained  in  San  Fran 
cisco  by  the  day  from  $1.00  up.  Rooms  with  baths, 
$1.50  up.  San  Francisco  is  noted  for  the  number  and 
variety  of  her  restaurants,  where  substantial  meals 
can  be  obtained  from  25c  to  $1.00.  It  is  generally  con 
ceded)  that,  quality  for  quality,  the  San  Francisco  res 
taurant  prices  are  from  20  per  cent  to  40  per  cent  be 
low  those  of  New  York  City.,  The  visitor  to  the  Pan 
ama-Pacific  Universal  Exposition  can  be  assured  of  the 


fact  that  he  will  not  be  over-charged  by  the  hotels 
and,  restaurants.  He  can  live  on  the  fat  of  the  land 
and  that  at  a  price  well  within  his  means. 

A  great  Exposition  hotel  to  be  erected  in  the  grounds 
will  make  a  specialty  of  catering  to  visitors  to  the  Ex 
position.  The  Inside  Tnn  will  be  commodious,  with  a 
standard  of  quality  equal  to  first-class  city  hotels.  It 
will  be  located  in  a  beautiful  and  central  spot  adjacent 
to  the  Exposition  Palaces  and  San  Francisco  Bay.  The 
solid  comfort  of  the  guests  will  be  provided  for  and 
their  needs  anticipated  in  the  establishment  of  a  laun 
dry,  drug  store,  haberdashery,  cafe,  news  stand,  cigar 
stand,  candy  and  flower  booths,  public  stenographers, 
telegraph  and  cable  offices  and  other  modern  conveni 
ences.  The  rates  will  range  from  $1.00  to  $10.00  per 
day  for  each  person  (European  Flan),  according  to 
size  and  location  of  rooms.  Parties,  either  of  women 
or  of  men,  may  be  accommodated  at  very  reasonable 
rates  in  rooms  containing  several  beds.  Breakfast  will 
be  served  for  50c,  luncheon  50c  and  dinner  $1.00.  Meals 
will  also  be  served  a  la  carte.  In  addition,  there  will 
be  a  ladies'  grill,  a  gentlemen's  cafe,  a  lunch  room  and 
private  dining  rooms. 

The  Inside  Inn,  being  within  the  Exposition  grounds, 
will  be  subject  to  the  rules  and  regulations  of  the  Ex 
position,  and  no  abuses,  over-charges,  nor  anything  of 
fensive  to  the  moral  sense  or  dictates  will  be  permitted. 

So  that,  with  over  2,000  hotels  and  apartment  houses 
already  built  and  dozens  more  going  up,  the  accommo 
dations  in  the  trans-bay  cities,  and  the  spacious  Inside 
Inn,  there  will  be  ample  room  for  the  millions  of  vis 
itors  expected  in  1915. 

Women  traveling  alone  to  the  Panama-Pacific  Uni 
versal  Exposition  can  be  assured  of  protection  and 
guidance  and  help  the  moment  they  set  their  foot  in 
San  Francisco,  as  the  Women's  Board  of  the  Panama- 
Pacific  Universal  Exposition  has  arranged  a  department 
especially  to  take  care  of  this  matter. 

SEEING  SAN  FRANCISCO: 

San  Francisco  in  itself  is  a  wonderful  exposition 
as  to  what  man  can  accomplish  in  the  building  of  a 
city.  The  entire  business  section  and  a  great  part  of 
the  residence  section  has  been  beautifully  and  strong 
ly  re-built  at  a  total  cost  of  just  about  what  it  has 
taken  to  dig  the  Panama  Canal — $375,000,000.  The 
visitor  to  the  Exposition  can  well  afford  to  spend  an 
other  week,  taking  in  the  beauties  and  wonderful  sights 
of  San  Francisco — its  Golden  Gate  Park,  Golden  Gate, 
Seal  Rocks,  splendid  harbor,  markets,  military  reserva 
tions,  Old  Mission,  Chinatown,  Italian  section,  shipping, 
wharves,  etc. 

WONDERFUL  SIDE  TRIPS: 

With  San  Francisco  as  a  center,  the  visitor  has  the 
opportunity  of  making  some  easy  side  trips  to  the 
wonders  of  California,  such  as  the  Stanford  University 
at  Palo  Alto,  the  California  University  at  Berkeley, 
the  Mare  Island  Navy  Yard,  Mt.  Tamalpais  with  its 
"crookedest  railway  in  the  world";  the  Muir  Red 
woods,  Piedmont  Springs,  Lake  Merritt,  and  the  Ocean 
Boulevard  automobile  drive,  and  the  great  interior 
valleys  of  California  with  their  golden  harvest  of  fruit, 
and  a  little  further  afield,  the  unique,  awe-inspiring 
Yosemite  Valley  and  Grand  Canyon  of  Arizona. 


•$3 


CLIMATE: 

San  Francisco  offers  a  cool  coast  summer  climate 
with  no  rain;  a  winter  climate  without  snow,  ice  or 
blizzard. 

The  annual  mean  temperature  of  San  Francisco  is 
56  degrees  Fahrenheit.  September  is  the  warmest,  and 
January  the  coldest  month.  The  mean  temperature  of 
September  is  59.1  degrees,  and  of  January  49.2.  In  the 
last  20  years  there  have  been  only  27  days  during 
which  the  temperature  exceeded  90  degrees,  and  in  the 
same  period  it  has  not  fallen  below  32  degrees,  the 
freezing  point.  The  differences  between  day  and  night 
temperatures  are  small.  The  warmest  hour,  2  p.  m., 
has  a  mean  temperature  of  59.2,  and  the  coolest  hour, 
6  a.  m.,  has  a  mean  temperature  of  50.9  degrees. 

The  following  shows  the  average  number  of  rainy 
days  during  the  months  of  the  Exposition  period,  the 
data  being  taken  from  official  records  covering  62 
years:  March,  11  rainy  days;  April,  6;  May,  4;  June, 
1;  July,  0;  August,  0;  September,  2;  October,  4;  No 
vember,  7. 

Overcoats  and  wraps  are  always  handy  as  a  protec 
tion  from  the  cool  night  breezes  from  the  Pacific.  From 
April  to  November  umbrellas  may  safely  be  left  at 
home. 


Confcen&b 


Concerning  the 

Panama-  Pacific 

Universal 
Exposition 

San  Francisco 

1915 


ISSUED  SEPTEMBER  :   1913 


University  of  California  •  Berkeley 


V  Issued  by  Division  of  Exploitation 
\_Panama-Pactfic  International  Exposition J 

FACTS  ABOUT  THE 

1915 
UNIVERSAL  EXPOSITION 

HISTORICAL: 

The  Panama-Pacific  International  Exposition,  which 
is  the  nation's  celebration  of  the  completion  of  the 
Panama  Canal,  will  he  a  $50,000,000  proposition.  In 
this  respect,  as  well  as  in  the  matter  of  exhibits  and 
artistic  conception,  it  will  he  vastly  greater  than  any 
world's  exposition  that  has  ever  been  held  in  any  part 
of  the  world. 

The  Exposition  gates  will  be  opened  February  20th, 
and  will  close  December  the  4th,  1915,  giving  an  Ex 
position  period  of  288  days. 

The  foundation  for  the  great  exposition  was  laid 
in  the  raising  of  an  original  fund  of  $17,500,000,  which 
amount  was  pledged  to  it  by  the  people  of  San  Fran 
cisco  and  California  before  Congress  was  asked  to  give 
it  official  governmental  recognition. 

Of  this  $17,500,000,  a  sum  of  more  than  $4,000,000 
was  raised  within  two  hours  by  popular  subscription  at 
a  great  mass  meeting  held  in  the  Merchants'  Exchange 
Building  during  April,  1910.  This  popular  subscription 
was  later  increased  by  other  pledges  to  the  amount  of 
$7,500,000. 

In  addition  to  the  popular  subscription  fund,  the 
State  of  California  has  taxed  itself  in  the  sum  of  $5,- 
000,000  to  aid  the  exposition  and  the  city  of  San  Fran 
cisco  has  authorized  $5,000,000  worth  of  bonds  for 
the  same  purpose. 

Approximately  $3,000,000  more  is  made  possibly 
available  through  an  action  by  the  legislature  permit 
ting  the  counties  of  the  State  to  levy  a  tax  not  to 
exceed  6  cents  on  each  $100  assessed  valuation  to  de 
fray  the  cost  of  county  displays  at  the  Exposition. 

Of  the  58  counties  in  the  State  of  California,  44  have 
already  levied  a  tax  for  participation. 

On  January  31st,  1911,  the  National  House  of  Repre 
sentatives  took  final  action  upon  the  matter  of  extend 
ing  federal  recognition  and  brought  to  an  end  a  friend 
ly  fight  between  San  Francisco  and  New  Orleans,  which 
had  been  contending  for  months  for  the  honor  of  hold 
ing  the  exposition. 

San  Francisco  won  its  case  before  the  House  of  Rep 
resentatives  by  a  vote  of  188  to  159. 

On  February  8,  1911,  the  Senate  Committee  of  Con 
gress  reported  unanimously  in  favor  of  San  Francisco 
and  the  bill  was  passed  a  few  days  later. 


It  was  signed  by  President  Taft  on  February  15th, 
1911. 

Ground  was  broken  for  the  Exposition  on  October 
14th,  1911,  President  Taft  turning  the  first  spadeful  of 
earth  which  marked  the  actual  era  of  exposition  con 
struction. 

On  February  2nd,  1912,  President  Taft,  assured  that 
the  necessary  funds  were  available  and  that  a  proper 
site  had  been  selected  for  the  holding  of  the  Exposi 
tion,  issued  a  proclamation  inviting  the  nations  of  the 
world  to  participate. 

OFFICIALS  OF  EXPOSITION: 

President Charles  C.  Moore 

Vice    Presidents 

Wm.  H.  Crocker,  R.  B.  Hale,  M.  H.  de  Young,  I.  W. 
Hellman,  Jr.,  Leon  Sloss  and  James  Rolph,  Jr. 

Secretary R.  J.  Taussig 

Treasurer A.  W.  Foster 

Director-in-Chief Dr.  Federick  J.  V.  Skiff 

Comptroller Rodney  S.  Durkee 

Traffic  Manager A.  M.  Mortensen 

Executive  Secretary Joseph  M.  Cumming 

Directors  of  Divisions. 

Works Harris  D.  H.  Connick 

Exhibits Asher    Carter   Baker 

Concessions Frank  Burt 

Exploitation George  Hough  Perry 

FOREIGN  PARTICIPATIONS: 

BOLIVIA— Dedicated  a  site  June  12th,  1913.  Horace 
G.  Knowles,  Envoy  Extraordinary  and  Minister 
Plenipotentiary  of  the  United  States  to  Bolivia. 

CHINA— Dedicated  a  site  October  24th,  1912.  Doc 
tor  Chin-tao  Chen,  Commissioner. 

DOMINICAN  REPUBLIC— Dedicated  a  site  May  26th, 
1913.  Doctor  Francisco  J.  Peynado,  Envoy  Ex 
traordinary  and  Minister  Plenipotentiary  of  the  Do 
minican  Republic  to  the  United  States. 

FRANCE— Dedicated  a  site  September  5th,  1913.  Al 
bert  Tirman,  Roger  Sandoz,  Gaston  de  Pellerin  de 
Latouche,  Alfred  Savy,  Raphael  Monnet,  Commis 
sioners. 

GUATEMALA— Dedicated  a  site  July  14th,  1913.  Min 
ister  Joaquin  Mendez,  Commissioner. 

HONDURAS— Dedicated  a  site  July  14th,  1913.  Minis 
ter  Joaquin  Mendez,  Commissioner. 

HOLLAND— Dedicated  a  site  December  llth,  1912. 
Jonkheer  Loudon,  Envoy  Extraordinary  and  Min 
ister  Plenipotentiary  for  the  Netherlands. 

JAPAN — Dedicated  a  site  September  18th,  1912.  Har- 
uki  Yamawaki,  Goichi  Takeda,  Yoshikatsu  Kata- 
yama,  Commissioners. 

PERU — Dedicated  a  site  July  llth,  1913.  Frederico 
Alphonso  Pezet,  Envoy  Extraordinary  and  Minister 
Plenipotentiary  of  Peru  to  the  United  States. 

PORTUGAL — Dedicated  a  site  November  26th,  1912. 
Honorable  J.  Batalha  de  Freitas,  Portuguese  Min 
ister  to  China  and  Japan,  Commissioner. 


SWEDEN— Dedicated  a  site  November  12th,  1912.  Mr. 
John  Hammar,  Commissioner. 

ARGENTINE  REPUBLIC— Dedicated  a  site  June  23rd, 
1913.  Romulo  S.  Naon,  Envoy  Extraordinary  and 
Minister  Plenipotentiary  of  the  Argentine  Republic 
to  the  United  States,  Commissioner. 

DENMARK— Dedicated  a  site  March  15th,  1913.  Min 
ister  C.  Brun,  Commissioner. 

BRAZIL — Dedicated  a  site  July  1st,  1913.  Doctor 
Lauro  Muller,  Commissioner. 

STATE  PARTICIPATION: 

Up  to  September  20th  the  following  states  had  ac 
cepted  the  invitation  to  participate,  dedicated  their 
sites  and  made  appropriations: 

Date  of  Amount 

State —  Dedication.   Appropriated. 

1.  Arizona    July    5,1912 

2.  Colorado  

3.  Hawaii   May     8,  1912 $100,000 

4.  Idaho  March  22,  1912 100,000 

5.  Illinois  June  24,  1912 300,000 

6.  Indiana   Oct.  22,  1912 90,000 

7.  Iowa 

8.  Kansas 40,000 

9.  Kentucky June  20,  1912 

10.  Louisiana 

11.  Maryland 

12.  Massachusetts  Feb.     4,  1913 250.000 

13.  Minnesota    Dec.  11,  1912 

14.  Missouri April     5,  1912 100,000 

15.  Montana  March  22,  1912 

16.  Nebraska   May    8,  1912 

17.  Nevada    March  14,  1912 100,000 

18.  New  Jersey June  17,  1912 200,000 

19.  New  Mexico 

20.  New  York   Nov.  29,  1912 700,000 

21.  North  Dakota Sept.  16,  1913 35,000 

22.  Ohio    Oct.  10,  1912 

23.  Oklahoma Sept.  16,  1913 

24.  Oregon    March  14,  1912 175,000 

25.  Pennsylvania July    5,  1912 300,000 

26.  The  Philippines March  30,  1912 250,000 

27.  South  Carolina 

28.  South  Dakota   March  30,  1912 

29.  Texas 

30.  Utah    March  22,  1912 50,000 

31.  Washington    March  22,  1912 175,000 

32.  West  Virginia Nov.  29,  1912 75,000 

33.  Wyoming 

34.  Porto  Rico May  22,  1913 

35.  Wisconsin    75,000 

CLASSIFICATION  OF  EXHIBITS: 

The  Division  of  Exhibits  under  the  charge  of  the 
Director  of  Exhibits  is  composed  of  eleven  Depart 
ments,  each  of  which  is  in  charge  of  a  Chief  of  Depart 
ment.  These  Departments  are  as  follows: 

(a)  Fine  Arts,  (b)  Education,  (c)  Social  Economy, 
(d)  Liberal  Arts,  (e)  Manufactures  and  Varied  Indus 
tries,  (f)  Machinery,  (g)  Transportation,  (h)  Agricul 
ture,  (i)  Live  Stock,  (k)  Horticulture,  (1)  Mines  and 
Metallurgy. 


Each  of  these  Departments  is  now  organized  and  is 
pursuing  an  active  campaign  in  getting  together  an 
interesting  diversity  of  exhibits,  which  will  be  of 
highly  educational  value.  Such  progress  has  been  made 
that  there  are  already  on  file  a  great  variety  of  appli 
cations  for  exhibit  space. 

PURPOSES  OF  1915  EXPOSITION: 

It  is  the  purpose  of  this  Exposition  to  bring  together 
the  achievements  and  activities  of  the  world  during  the 
past  decade  for  inspection  and  study  by  world  experts, 
and  for  the  instruction  and  information  of  all  classes. 

The  classification  is  comprehensive  and  representa 
tive — a  contemporary  record  for  the  congress  of  the  hu 
man  race — and  has  been  reviewed  by  international 
authorities. 

INFORMATION  FOR  EXHIBITORS: 

Qualified  exhibitors  will  be  those  corporations,  firms 
or  individuals  who  have  produced  the  article,  object,  or 
material  exhibited,  but  those  who  have  importantly 
aided  or  co-operated  in  such  production  may  be  given 
proportionate  consideration. 

To  encourage  the  exhibiting  of  machinery  in  motion, 
an  especially  low  rate  for  motor  current  is  made  for 
exhibitors. 

This  is  a  contemporaneous  Exposition.  Commercial 
articles  manufactured  prior  to  1905  will  not  be  re 
viewed  for  award.  Historical  material  will  be  given 
no  award  value. 

The  country  where  an  exhibit  is  produced  and  not 
the  citizenship  of  the  exhibitor,  will  determine  the  na 
tionality  of  the  exhibit. 

No  charge  will  be  made  for  space  allotted  for  exhib 
itors. 

No  charge  will  be  made  for  space  allotted  for  build 
ings  of  foreign  governments,  of  the  State,  Territorial  or 
District  Governments  of  the  United  States. 

The  main  exhibition  palaces  will  be  opened  to  vis 
itors  at  nine  (9)  o'clock  a.  m.  each  day  and  will  be 
closed  at  the  hour  of  sunset,  except  the  Art  Palace, 
which,  at  stated  times,  may  be  open  after  sunset. 

EXHIBITS  OF  MACHINERY: 

In  Machinery  Hall  will  be  collected  an  exhibit  of 
machinery  and  electrical  apparatus  designed  to  be  of 
special  educational  value  to  the  public,  as  well  as  tech 
nical  men.  The  close  relationship  of  electrical  and  me 
chanical  apparatus  has  caused  these  products  to  be 
placed  in  one  building  rather  than  to  have  a  separate 
building. 

Improvements  in  the  last  few  years  on  the  many 
types  of  machinery  will  insure  some  new  and  interest 
ing  exhibits  not  before  placed  in  any  Exposition;  among 
them  the  engine  which  is  operated  by  crude  oil  without 
the  need  of  a  boiler. 

Adjacent  to  Machinery  Hall  will  be  a  special  build 
ing  known  as  the  Gas  and  Fuels  Building,  in  which 
will  be  exhibited  a  boiler  plant,  gas  producers,  proc 
esses  of  welding  and  other  features  requiring  heat  or 
fire,  and  which  will  make  exhibits  of  unusual  interest. 


In  Machinery  Hall  there  will  be  installed  4  over 
head  traveling  cranes,  2  of  30  tons  capacity  in  the  cen 
tral  bay  of  the  building  and  one  of  20  tons  capacity, 
in  each  of  the  two  adjacent  bays.  These  cranes  span  a 
distance  of  nearly  70  feet  and  run  on  tracks  through 
out  the  length  of  the  building. 

As  a  means  of  extending  the  range  of  educational 
value  of  machinery  exhibits,  many  machines  will  be  in 
operation.  Mechanical  and  electrical  equipments  will 
be  connected  up  so  as  to  show  their  uses,  and  the  in 
terior  construction  of  many  machines  will  be  shown  by 
being  taken  apart  or  sections  cut  therein.  Also  an  in 
teresting  feature  will  be  the  illustration  of  many  proc 
esses  of  manufacture  by  showing  material  in  different 
stages,  between  raw  material  and  the  finished  product. 

TRANSPORTATION  EXHIBITS: 

At  other  international  expositions  that  celebrated  a 
historical  event  the  historical  side  of  Transportation 
was  featured  both  in  the  development  of  motive  power, 
as  well  as  in  the  development  of  permanent  way.  As 
this  Exposition  is  entirely  contemporaneous,  and  his 
torical  matter  has  no  award  value,  such  exhibits  will 
be  absent;  but  on  account  of  the  great  development  of 
the  motor  boat  industry  and  aerial  navigation  these 
two  groups  will  be  thoroughly  represented,  both  in  the 
building  and  in  outdoor  exhibits.  The  Aviation  Field 
will  offer  opportunity  of  showing  the  rapid  develop 
ment  in  the  art  and  science  of  the  invasion  of  the  air, 
for  exhibition  purposes  and  for  the  general  instruc 
tion  of  the  public. 

The  public  will  become  acquainted  with  the  motor 
manufacture  and  the  operation  of  the  various  aero 
nautic  devices  that  are  being  produced  in  this  coun 
try  and  abroad. 

In  this  building  will  be  shown  the  exhibits  of  all 
the  great  steamship  companies;  the  water  transporta 
tion  of  all  countries;  their  navigation  and  commerce; 
characteristic  boats  of  all  nations;  sail  and  steam 
yachts,  to  be  generally  shown  by  models. 

The  electric  companies  are  showing  the  latest  appli 
cation  of  electricity  to  the  agency  of  transportation. 
A  locomotive  exhibit  will  illustrate  the  latest  types; 
car  exhibits  will  show  the  modern  development  of 
street  car  equipment;  and  there  will  be  a  complete 
showing  of  railway  supplies,  including  all  the  new 
inventions  and  appliances  used  for  the  protection  of 
life  and  property  in  this  connection. 


DELIVERY  AND  INSTALLATION: 

The  delivery  and  installation  of  exhibits  have  been 
made  a  special  study  by  the  Exposition  Management. 

Exhibits  of  every  character  from  every  part  of  the 
world  may  be  landed  directly  at  the  special  docks  on 
the  Exposition  grounds.  The  same  facilities  will  be 
offered  in  the  case  of  railway  shipments,  which  will 
enable  cars  to  be  lightered  direct  from  the  various 
tidewater  terminals  of  the  railroads  to  the  Exposition. 
Furthermore,  there  will  be  railroad  tracks  about  the 
grounds  and  into  the  buildings,  and  ample  openings 
will  be  provided  in  the  buildings  to  admit  large  ex 
hibits. 


Exhibits  may  be  consigned  directly  to  the  space 
to  be  occupied  through  a  Terminal  Company  which  is 
incorporated  within  the  Exposition  Company  for  re 
ceiving  and  transferring  exhibits.  This  will  relieve  the 
exhibitor  of  any  necessity  of  handling  his  exhibit  fur 
ther  than  to  consign  it  to  the  President  of  the  Exposi 
tion.  Exhibits  will  be  handled  at  published  tariff 
rates,  and  there  will  be  no  annoyance  from  many  small 
charges  incident  to  transferring  material  from  the 
trunk  lines  to  the  exhibit  building  which  it  is  to 
occupy.  These  matters  are  under  charge  of  the  Traf 
fic  Department. 

TEAFFIC  DEPARTMENT: 

The  Traffic  Department  is  preparing  data  for  a  book 
entitled,  "Traffic  Rules  and  Regulations."  This  book, 
when  completed,  will  show  available  routes  and  the 
basis  of  rates  to  San  Francisco  on  exhibits  from  all 
parts  of  the  world.  It  will  give  full  instructions  con 
cerning  customs  regulations  of  the  United  States  Gov 
ernment  on  exhibits,  and  will  also  enumerate  the  va 
rious  transportation  lines,  both  rail  and  water,  through 
out  the  country  who  have  announced  special  rates  on 
exhibits.  It  will  also  contain  full  instructions  regard 
ing  the  delivery  of  exhibits  to  allotted  space;  the 
storage  of  packing  cases,  etc.  Full  instructions  will 
also  be  given  pertaining  to  the  return  of  exhibits  at 
the  close  of  the  Exposition  to  their  point  of  origin. 

MILITARY  PARTICIPATION: 

This  Department  is  under  the  active  management 
of  Major  Sydney  A.  Cloman,  United  States  Army, 
who  has  been  detailed  for  this  purpose  by  the  War 
Department. 

The  setting  of  the  Exposition  grounds,  fronting  on 
beautiful  San  Francisco  Bay  and  directly  adjoining 
Fort  Mason  on  one  side  and  the  Presidio  on  the  other 
is  ideally  located  for  both  military  and  naval  displays 
and  the  serious  study  of  all  matters  pertaining  to  any 
branch  of  those  services.  Directly  east  of  the  grounds 
are  the  newly  completed  Transport  Docks,  from  which 
sails  the  Government  fleet  that  keeps  us  in  touch  with 
our  Island  possessions  in  the  Pacific. 

Across  the  Golden  Gate  on  the  Marin  Hills  frown 
the  highest  seacoast  batteries  in  the  United  States. 
On  the  west  is  the  Presidio,  the  ancient  Spanish  strong 
hold,  which  is  now  probably  the  most  important  army 
post  in  the  United  States,  containing  a  large  garrison 
of  cavalry,  artillery,  infantry,  and  the  technical  and 
staff  corps.  Here  military  work  is  practically  contin 
uous,  varying  from  teaching  the  awkward  "rooky" 
how  to  walk,  to  night  practice  with  the  great  concealed 
sea-coast  batteries  at  a  five-mile  range.  Visitors  may 
also  get  permission  to  visit  many  other  forts  around 
the  Bay  that  taken  together  make  this  one  of  the  most 
strongly  fortified  harbors  in  the  world. 

In  the  Exposition  proper  it  is  the  intention  of  the 
Administration  to  make  the  military  features  unique 
and  much  more  important  than  ever  seen  before  in  an 
Exposition. 

An  International  Military  Tournament  will  be  held 
and  it  is  assured  that  organizations  will  compete  from 


many  foreign  armies,  the  organized  militia  of  our  va 
rious  states,  military  schools  and  cadet  corps.  Com 
petitions  will  also  be  arranged  between  the  uniform 
ranks  of  the  various  fraternal  societies. 

NAVAL  PARTICIPATION: 

Secretary  of  the  Navy,  Josephus  Daniels,  has  ex 
pressed  his  approval  of  sending  the  Atlantic  Fleet 
through  the  Panama  Canal  and  thence  to  the  Exposi 
tion  in  1915. 

Commander  David  Foote  Sellers,  U.  S.  N.,  has  been 
detailed  by  the  Navy  Department  to  act  as  Naval  Aide 
to  the  President  of  the  Panama-Pacific  International 
Exposition. 

The  Naval  participation  at  this  Exposition  promises 
to  surpass  all  previous  events  of  its  kind,  as  there  is 
every  assurance  that  the  nations  of  the  world  will  send 
their  battleships  to  the  Exposition  shortly  after  the 
Exposition  opens  its  gates. 

DEPARTMENT  OF  LIBERAL  ARTS: 

Liberal  Arts  rank  high  in  the  Classification  of  ex 
hibits  because  they  embrace  the  Applied  Sciences  which 
indicate  the  result  of  man's  education  and  culture,  il 
lustrate  his  tastes,  and  demonstrate  his  inventive  gen 
ius,  scientific  attainment  and  artistic  expression. 

The  Department  of  Liberal  Arts  will  occupy  one  en 
tire  building  styled  the  Palace  of  Liberal  Arts,  cen 
trally  located  and  forming  one  of  the  leading  elements 
in  the  main  Exposition  picture.  This  splendid  build 
ing  is  directly  opposite  the  main  entrance  to  the  Ex 
position  Grounds. 

This  Palace  is  approximately  585  feet  long,  470  feet 
wide  and  65  feet  high,  covering  nearly  six  acres  in 
area. 

LIVE  STOCK: 

In  keeping  with  the  general  plan  of  the  Exposition 
the  Department  of  Live  Stock  will  be  presented  in  a 
better  phase  than  has  heretofore  characterized  such 
exhibitions.  Competitions  for  the  $175,000  in  prize 
money  appropriated  by  the  Exposition,  and  for  the  sup 
plemental  premiums  offered  by  the  breeders'  associa 
tions  will  take  place  in  the  months  of  October  and  No 
vember.  In  addition  to  this  there  will  be  a  continuous 
Live  Stock  display  from  February  20th  to  December 
4th.  In  housing,  arrangements  of  the  classification  and 
arrangements  of  the  exhibits,  the  Department  of  Live 
Stock  at  San  Francisco  will  demonstrate  the  advance 
ment  that  has  been  made  since  former  World's  Exposi 
tions. 

Special  events  include  Universal  Polo,  an  Interna 
tional  Cavalry  Contest,  two  harness  horse  Racing 
Meets,  and  the  carrying  on  of  a  series  of  demonstra 
tions  which  will  teach  everything  that  is  new  in  this 
important  industry. 

EDUCATION: 

The  educational  exhibits  will  show  development  since 
1905  and  by  specializing  on  promising  movements  and 


reforms  will  seek  to  forecast  the  education  of  tomor 
row.  There  will  be  a  comparative  exhibit  of  the  educa 
tional  systems  of  all  nations  participating  and  a  com 
prehensive  demonstration  of  educational  work  in  the 
United  States  in  all  its  phases  from  kindergarten  to 
university. 

A  special  effort  will  be  made  to  show  the  relation  that 
education  has  borne  to  the  general  industrial  advance 
of  the  past  ten  years. 

CONVENTIONS  AND  CONGRESSES: 

The  Exposition  has  organized  a  "Bureau  of  Con 
ventions  and  Societies"  to  have  charge  of  all  arrange 
ments  for  Conventions  and  Congresses  to  meet  in  San 
Francisco  in  1915.  This  work  will  be  under  the  follow 
ing  general  heads: 

1.  National  and  international  gatherings  held  under 
the  auspices  of  particular  societies; 

2.  Learned  societies; 

3.  Conventions; 

4.  Information  as  to  hotels,  transportation  routes 
and  rates,  as  well  as  places  of  interest  throughout  the 
Pacific  Coast. 

The  Bureau  will  furnish  full  and  accurate  informa 
tion  regarding  hotel  rates  and  facilities,  halls,  trans 
portation  routes  and  rates,  and  such  other  information 
as  may  be  desired  by  organizations  planning  to  meet 
in  San  Francisco  in  1915. 

DESCRIPTION  OF  SITE: 

The  site  chosen  for  the  Exposition  proper  comprises 
a  tract  of  approximately  635  acres,  including  a  portion 
of  the  Harbor  View  district  and  government  property 
within  the  Presidio  and  Fort  Mason.  It  has  a  frontage 
of  nearly  three  miles  on  the  Bay  of  San  Francisco  just 
within  the  Golden  Gate  and  is  in  a  natural  basin  sur 
rounded  by  hills. 

The  Grounds  of  the  1915  Exposition  adjoin  a  great 
military  reservation  with  its  forts  and  parade  grounds, 
and  close  by  is  the  magnificent  Golden  Gate  Park 
along  whose  front  the  ocean  breaks. 

Ten  acres  will  be  devoted  to  the  government  ex 
hibit,  40  acres  to  State  Buildings  and  37  to  foreign 
buildings. 

Sixty-five  acres  have  been  set  aside  for  the  Amuse 
ment  concessions  and  an  equal  space  for  the  Live  Stock 
Exhibits. 

PALACE  OF  MACHINERY: 

The  Palace  of  Machinery  will  be  the  largest  building 
erected  on  the  Exposition  site.  It  will  be  968  by  368 
feet.  One  mile  and  a  half  of  cornices  will  be  used 
in  ornamenting  the  building.  It  will  contain  1500  tons 
of  steel  (bolts  and  washers),  and  in  construction  four 
carloads  of  nails  will  be  used.  Eight  million  feet  of 
lumber  will  also  be  necessary  for  this  structure.  The 
arched  trusses  of  this  building  will  be  75  feet  wide  and 
they  will  be  placed  three  in  a  row.  These  trusses  weigh 
in  the  neighborhood  of  four  tons  each.  Messrs.  Ward 
and  Blohme  are  the  architects. 


THE  COURT  OF  THE  ABUNDANCE: 

The  architecture  of  the  Court  of  the  Abundance,  de 
signed  by  Louis  C.  Mulgardt,  will  be  striking,  partak 
ing  of  the  Oriental  phase  of  the  Spanish-Moorish  archi 
tecture.  The  court  will  be  dedicated  to  music,  dancing 
and  acting;  it  is  designed  for  pageantry,  surpassing  the 
luxurious  Durbar,  and  will  constitute  the  proper  setting 
for  Oriental  and  modern  drama  upon  a  colossal  scale. 
Here  will  assemble  many  of  the  fascinating  pageants 
that  will  come  from  the  concession  center  to  draw  vis 
itors  to  the  amusement  features  or  Midway  of  the  Ex 
position. 

PALACE  OF  FINE  ARTS: 

The  Palace  of  Fine  Arts,  designed  by  B.  R.  Maybeck, 
will  be  one  of  the  most  notable  exposition  buildings 
ever  constructed.  Its  length  from  north  to  south  will 
be  six  hundred  feet.  In  this  classical  structure  will  be 
assembled  the  notable  paintings  of  the  world.  The 
Fine  Arts  Palace  will  face  upon  a  great  lagoon  from 
whose  surface  its  quiet  and  beautiful  architecture  will 
be  reflected.  It  will  be  a  fireproof  structure. 

FESTIVAL  HALL: 

Festival  Hall,  designed  by  Robert  Farquhar  of  Los 
Angeles,  will  be  adapted  to  many  of  the  great  con 
ventions  and  congresses  to  be  held.  The  hall  will  con 
tain  seats  for  about  three  thousand  people,  a  huge  pipe 
organ  and  facilities  for  orchestral  performances,  as 
well  as  some  ten  halls  of  varying  sizes  for  great  meet 
ings  and  assemblages. 

COURT  OF  THE  FOUR  SEASONS: 

One  of  the  most  beautiful  of  the  great  inner  courts 
at  San  Francisco  in  1915  will  be  the  Court  of  the  Four 
Seasons,  or  great  west  court,  which  will  divide  the  main 
group  of  exposition  palaces.  Hadrian's  Villa,  one  of 
the  historic  Roman  Palaces,  is  undoubtedly  the  inspira 
tion  for  this  court,  which  is  designed  by  Mr.  Henry 
Bacon  of  New  York. 


PALACE  OF  HORTICULTURE: 

The  Palace  of  Horticulture  will  be  constructed  al 
most  entirely  of  glass  and  covering  over  five  acres. 
It  will  be  surmounted  by  a  dome  150  feet  in  height; 
it  will  be  672  feet  long  and  its  greatest  width  will  be 
320  feet,  an  imposing  nave  80  feet  in  height  will 
run  the  length  of  the  building,  and  paralleling  the  cen 
tral  nave  there  will  be  (one  on  either  side)  two  side 
aisles,  each  fifty  feet  in  height.  It  is  designed  by 
Messrs.  Bakewell  and  Brown  of  San  Francisco. 


TOWER  OF  JEWELS: 

From  an  architectural  viewpoint  the  dominating  fea 
ture  of  the  Panama-Pacific  International  Exposition 
will  be  the  great  Tower  of  Jewels  rising  at  the  south 
ern  entrance  of  the  Court  of  the  Sun  and  Stars.  This 
tower,  designed  by  Messrs.  Carrere  and  Hastings  of 
New  York,  will  be  426  feet  in  height. 


THE  COURT  OF  THE  SUN  AND  STABS: 

The  Court  of  the  Sun  and  Stars  will  be  the  most 
magnificent  feature  of  the  Exposition  and  will  be  seven 
hundred  by  nine  hundred  feet  in  its  dimensions.  In 
its  center  the  court  will  contain  a  sunken  garden,  and 
in  its  northern  axis,  between  the  Agricultural  and 
Transportation  Buildings,  will  be  a  great  pool  of  water 
embellished  with  statuary  and  fountains  and  bordered 
by  tropical  growth.  Messrs.  McKim,  Mead  and  White 
of  New  York  are  the  designers. 

MOTOR  TRANSPORTATION  PALACE: 

The  Motor  Transportation  Palace  will  be  erected  by 
the  National  Association  of  Automobile  Manufacturers 
who  will  expend  $90,000  on  its  interior  decoration.  The 
building  will  cost  nearly  five  hundred!  thousand  dollars. 
G.  Albert  Lansburgh  of  San  Francisco  designed  the 
structure. 


EXPOSITION  AUDITORIUM: 

The  Exposition  Auditorium  will  be  of  stone  and  will 
grace  the  Civic  Center  of  San  Francisco.  It  will  be  a 
lasting  monument  of  the  Panama-Pacific  International 
Exposition,  the  Exposition  management  having  set 
aside  $1,000,000  for  its  erection  and  the  City  and 
County  of  San  Francisco  having  paid  $701,437.08  for 
the  site  of  the  old  Mechanics  Pavilion.  This  structure 
will  be  four  stories  and1  the  main  auditorium  will  ac 
commodate  12,000.  Messrs.  John  Galen  Howard,  Fred 
erick  H.  Meyer  and  John  Reid,  Jr.,  are  the  architects. 

CALIFORNIA  BUILDING: 

The  California  Building  will  be  in  the  Old  Mission 
style  and  was  designed  by  George  W.  Kelham.  It  will 
cover  approximately  365x525  feet,  will  be  two  stories 
in  height  and  its  construction  and  furnishings  will  rep 
resent  an  outlay  of  $500,000.  The  building  will  be  pro 
vided  with  a  grand  ball  room  54x126  feet.  One  hun 
dred  thousand  feet  of  display  space  is  provided  for 
California  County  exhibits.  This  space  is  being  sold 
by  the  Exposition  at  $2.50  per  foot  and  thus  far  130,000 
square  feet  have  been  reserved. 


